Manager, Product Marketing - Data & Analytics

About the Role

Key Responsibilities

• Design and execute integrated marketing campaigns that support go-to-market initiatives for CME's market data products
• Develop audience-specific messaging and content that articulates the value of CME Data Services to different customer segments
• Facilitate lead qualification and routing to sales team, continually improving on our follow-up process through automated nurturing and human touchpoints
• Support new product launches, pricing initiatives, and sales enablement efforts with timely and targeted marketing materials
• Collaborate cross-functionally with Sales, Product, Corporate Communications, and Digital Marketing teams to align on priorities and deliver execution
• Leverage data and analytics to monitor campaign performance, generate insights, and optimize strategies over time
• Help generate and nurture Marketing Qualified Leads (MQLs) through targeted campaigns, email marketing, digital ads, and content syndication
• Develop marketing collateral, presentations, landing pages, social content, and sales tools to support internal and external initiatives
• Monitor competitive marketing and support brand positioning within a fast-evolving data landscape
• Stay informed on market trends and help translate complex industry topics into accessible narratives for clients and prospects

Requirements

• 5+ years of B2B marketing experience, ideally within financial services, fintech, or data/technology industries
• Strong interest in financial markets, data, and analytics - curiosity and a learning mindset are key
• Proven ability to design and execute marketing campaigns that deliver measurable results (lead generation, awareness, engagement)
• Strong storytelling and content development skills with the ability to translate complex solutions into customer-centric messaging
• Hands-on experience with marketing automation platforms (e.g., Salesforce Marketing Cloud, Pardot, Marketo), CRM systems, and campaign reporting tools
• Experience collaborating across teams and managing multiple projects in a fast-paced environment
• Strong analytical mindset with the ability to use data to optimize campaigns and marketing performance
• Excellent communication and organizational skills

Nice to Have

• Experience with Google Workspace, Salesforce, Marketing Cloud, Google Analytics, Sprinklr

Qualifications

• Educational background or certifications are not explicitly specified, but 5+ years of relevant experience is required

Benefits & Perks

• Competitive total rewards package including salary range of $105,800-$176,300
• Annual target bonus opportunity
• Opportunity to become an owner in the company through a broad-based equity program
• Comprehensive health coverage
• Retirement packages including 401(k) and pension plan
• Education reimbursement provisions
• Paid time off and mental health benefits