Manager, Property Marketing

About the Role

Key Responsibilities

• Lead development of property marketing strategies and play a significant role in the creative process for campaign development.
• Provide creative guidance and make recommendations on enhancements to building/asset branding, positioning, messages, programs and technology.
• Develop, implement, and track marketing plans and budgets, including objectives, timelines, media buys, and resources.
• Create, present, and refine marketing strategies, plans, and ideas internally and to clients to secure feedback and approval.
• Develop client event strategies and manage relationships with outside vendors for event execution.
• Develop creative briefs to engage with creative teams and partners.
• Coordinate photography, videography, and other vendor services to promote properties.
• Manage multiple projects simultaneously with minimal direction, ensuring client satisfaction.
• Act as project manager for marketing tactics such as branding, brochures, direct mail, presentations, events, and environmental graphics.
• Understand digital channels and develop strategies for social media, digital advertising, virtual tours, and events using JLL MarTech stack.
• Develop and maintain a portfolio of marketing deliverables for clients and internal teams.
• Contribute to team-wide and corporate marketing initiatives.
• Direct the design of deliverables across digital, print, and event mediums.
• Support business development efforts by participating in pitches and promoting marketing strategies.
• Support special projects as needed.

Requirements

• 4-8 years of marketing experience, with a preference for commercial real estate experience.
• Outstanding project management and situational leadership skills.
• Excellent written and verbal communication skills.
• Experience translating business needs into marketing solutions.
• Ability to build strong interpersonal relationships at all organizational levels.
• Assertive and deadline-oriented mindset.
• Comfortable conducting client presentations.
• Strong attention to detail and graphic design sense.
• Ability to work in a team environment and manage multiple projects simultaneously.
• Proficiency in Microsoft Suite, Adobe Suite, and InDesign.
• Knowledge of Adobe Suites.
• Experience with marketing automation tools, such as Eloqua (preferred).
• Ability to travel approximately 10-15%.

Nice to Have

• Experience working with marketing automation tools like Eloqua.

Qualifications

• Bachelor's Degree preferred.

Benefits & Perks

• 401(k) plan with matching company contributions.
• Comprehensive Medical, Dental & Vision Care.
• Paid parental leave at 100% of salary.
• Paid Time Off and Company Holidays.