Manager Reporting and Measurement UB Media

About the Role

Key Responsibilities

• Execute a comprehensive reporting & measurement strategy for UB Media to help reach financial goals and collaborate with cross-functional teams to identify measurement needs and opportunities.
• Develop and manage measurement methodologies in partnership with analytics teams, including attribution models and campaign effectiveness KPIs, and test/validate these methodologies with internal and external partners.
• Partner with product and engineering teams on data collection, integration, and quality assurance from various sources, implementing data governance processes to ensure data quality and accuracy.
• Design and deliver reports, dashboards, and visualizations for clients and internal stakeholders that provide actionable insights, identifying trends, opportunities, and areas for improvement.
• Work closely with sales, account management, marketing, product, and technology teams to ensure measurement capabilities align with business objectives.
• Collaborate with IT and internal teams to ensure the integration and maintenance of measurement systems.
• Build strong relationships with clients and internal stakeholders to understand their needs and communicate insights clearly and concisely.
• Partner on commercial strategy and execution of 1P audiences, navigating current and future data clean room opportunities and strategies.

Requirements

• 5+ years of experience in measurement and analytics, preferably in the digital advertising, media industry, or retail media industry.
• Experience working in digital marketing environments, including ad servers, web analytics, search bid management, etc.
• Understanding of measurement methodologies and techniques, such as attribution modeling, lift analysis, and ROI measurement.
• Knowledge of broad statistical techniques, including A/B testing.
• Experience with data management and governance.
• Proficiency in data visualization tools like PowerBI or Tableau.
• Excellent communication and interpersonal skills.
• Ability to work in fast-paced, growing environments, deal with ambiguity, and focus on execution.
• Ability to work closely with external partners and ad agencies, including trading desks, programmatic buying teams, and digital media buyers.

Nice to Have

• Experience with clean rooms (audience & measurement).
• Knowledge of SQL, SAS, Python, or R.

Qualifications

• Formal educational background is not explicitly specified, but relevant experience is emphasized.

Benefits & Perks

• Full-time positions are eligible for paid time off, health, dental, vision, life, and disability benefits.
• Part-time positions are eligible for dental, vision, life, and disability benefits.
• Salary range of $102,900 to $136,200 per year with potential for additional compensation through bonuses.
• Opportunities for growth, development, and exploring talents and passions.