Marketing and Digital Branding Lead

About the Role

Key Responsibilities

• Lead multi-channel campaigns (social, email, content, web).
• Translate complex product features into compelling digital content.
• Optimize website for lead generation and branding goals.
• Analyze performance with Google Analytics, CRM, and A/B testing.
• Collaborate with leadership on strategic objectives and events.

Requirements

• 5+ years of marketing experience (3+ in manufacturing/B2B).
• Strong digital expertise (WordPress, Adobe, Canva, Google Analytics).
• Proven record of successful marketing campaign execution.

Benefits & Perks

• Competitive pay
• Strong benefits (health, PTO, 401k match)
• Supportive leadership
• Career growth opportunities
• Discretionary bonuses
• Medical, dental, and vision benefits
• Participation in the company's 401(k) retirement plan