Marketing Consultant II

Swi

New York, NY

Contract

Mid Level

4 days ago

Job Description

About the Role

The Marketing Consultant II role is based in New York City, NY, and involves supporting digital marketing and advertising measurement efforts. The position requires managing multiple projects in a fast-paced environment and translating data insights into actionable recommendations. It offers a contract length of 4 months with the possibility of extension.

Key Responsibilities

Support digital marketing and advertising measurement initiatives, including brand lift, incremental lift, A/B testing, and attribution.
Collaborate with research and measurement vendors such as Nielsen, Kantar, Circana, Foursquare, and VideoAmp.
Analyze data to generate insights and develop clear recommendations for marketing strategies.
Manage multiple projects simultaneously while maintaining effective stakeholder communication.

Requirements

4+ years of digital marketing and advertising measurement experience, including brand lift, incremental lift, A/B testing, and attribution.
Hands-on experience with leading research/measurement vendors such as Nielsen, Kantar, Circana, Foursquare, and VideoAmp.
Strong analytical and data-driven mindset with the ability to translate insights into recommendations.
Excellent project management, organizational, and stakeholder communication skills.
Ability to thrive in a fast-paced environment and manage multiple shifting priorities.

Nice to Have

Familiarity with Airtable, Salesforce, Tableau, or data clean rooms.
Experience in TV/video, DOOH, or programmatic ad buying.
Solid understanding of advertising ecosystems across digital, video, and traditional media.
Telecommunications background or experience with telco circuit procurement.

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