Marketing Content Designer (Remote)

About the Role

Key Responsibilities

• Develop engaging and persuasive content for various marketing materials: Create content for social media posts, email campaigns, blogs, white papers, website, and event collateral to drive engagement and conversion.
• Collaborate with the marketing team, product managers, and other stakeholders: Understand project requirements and strategy alignment to ensure cohesive and effective marketing efforts.
• Optimize digital assets and content for search engines: Apply SEO & AISO best practices to enhance visibility and ranking of digital content.
• Assist in the design and layout of marketing materials: Ensure a cohesive and visually appealing presentation that aligns with brand identity and enhances user experience.
• Contribute to brand development efforts: Maintain and evolve brand identity across all visual touchpoints to strengthen brand recognition and loyalty.
• Analyze marketing performance: Measure the success of creative campaigns and related strategies to inform future marketing efforts.
• Conduct research to understand target audiences: Tailor copy to resonate with target audiences and improve engagement.
• Edit and proofread copy: Ensure accuracy, clarity, and consistency in all written materials.

Requirements

• Bachelor's degree or equivalent experience in Marketing, Graphic Design, or Communications.
• Minimum of 3 years of proven experience in copywriting and design.
• Demonstrated ability to create engaging and persuasive content that drives engagement and conversion while maintaining brand identity.
• Proficiency in Adobe Creative Suite, Figma, WordPress, Elementor Pro & SEM Rush.
• Experience with Microsoft PowerPoint, Excel, Word, Teams & SharePoint.
• Understanding of SEO best practices and marketing analytics.
• Excellent writing, editing, and proofreading skills.
• Fluent English with excellent verbal and written skills.
• Ability to work collaboratively in a fast-paced environment and manage multiple projects simultaneously.
• Strong understanding of brand identity and marketing principles.

Nice to Have

• Courses or Certifications in SEO and Digital Marketing.
• Experience with digital marketing strategies.

Qualifications

• Bachelor's degree or equivalent experience in relevant field.

Benefits & Perks

• Competitive salaries.
• Benefits package including a 401(k).
• Opportunity to move and grow within the organization.
• Participation in an incentive program.