Marketing Director

Kansas City Accident Injury Attorneys

Kansas City, MO

Full Time

Director

90k-120k

7 days ago

Job Description

About the Role

We are Kansas City Accident Injury Attorneys, a highly successful, multimillion-dollar personal injury law firm with a 15+ year track record of winning for our clients. We're looking for a highly experienced legal marketing and practice growth professional to join us as our new Marketing Director / Practice Builder / COO. This is a high-level leadership role where you will work directly with the firm owner, drive diversified case acquisition beyond digital channels, and help future-proof the firm by expanding marketing strategies and channels.

Key Responsibilities

Help us supercharge our marketing beyond digital channels.
Optimize the digital marketing efforts through our digital vendor (SEO, LSA) for better ROI.
Manage a six-figure annual marketing budget with clear tracking, analytics, and performance metrics.
Help manage internal case acquisition operations.
Bring fresh strategies and energy to the firm to support growth and stability.

Requirements

At least 5 years' experience in legal marketing and operations in personal injury.
Proven track record of success in driving case growth and revenue.
Strong understanding of both digital and non-digital personal injury marketing.
Budget management and performance tracking expertise.
Leadership mindset and ability to work directly with firm leadership.

Nice to Have

COO or high-level operations experience.
Mass tort experience.
Regional connections in Kansas City.

Qualifications

Experience in legal marketing and operations in personal injury for at least 5 years.

Benefits & Perks

$90,000-$120,000 base salary depending on experience.
Performance-based bonuses tied to case/revenue growth.
Direct working relationship with a passionate, energetic firm owner.
Opportunity to lead and transform a successful, well-known firm.
High-energy, purpose-driven work environment where your work makes a difference.