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Marketing Liaison

Encompass Health

Fredericksburg, VA
Full Time
Mid Level
84k-101k
14 days ago

Job Description

About the Role

The Marketing Liaison at Encompass Health plays a crucial role in driving patient growth by cultivating strong referral relationships within a geographic territory. This position involves supporting business goals through community engagement, educating referral sources and physicians about hospital programs and services, and identifying new business opportunities. The role offers a blend of professional growth and community connection within a rapidly growing national inpatient rehabilitation organization recognized for its achievements and awards.

Key Responsibilities

  • Review medical conditions and pre-screen from the hospital, SNF, Home, or Assisted Living Facility.
  • Develop call plans and strategies to drive volume using the Referral Development System (RDS).
  • Use market analysis data in the individual territory to identify new business opportunities.
  • Educate community, referral sources, and physicians on hospital programs and services.
  • Identify development opportunities to position the hospital strategically in the marketplace.
  • Respond to and overcome admission barriers and follow-up on admissions variables.

Requirements

  • Current driver's license in the employed state and an acceptable driving record as per company policy.
  • CPR certification.
  • Bachelor's Degree preferred or equivalent job experience.
  • Minimum 2 years of experience in a healthcare environment, preferably as a clinician or tech.
  • Minimum 1 year of experience as nurse liaison or successful sales experience in healthcare environment preferred.
  • Familiarity with acute hospitals, rehab facilities, and the local healthcare market preferred.

Nice to Have

  • Experience as a nurse liaison or in healthcare sales.
  • Familiarity with acute hospitals, rehab facilities, and the local healthcare market.

Qualifications

  • Bachelor's Degree preferred or equivalent job experience.
  • Minimum 2 years of experience in a healthcare environment.

Benefits & Perks

  • Affordable medical, dental, and vision plans for full-time and part-time employees and their families.
  • Generous paid time off that accrues over time.
  • Opportunities for tuition reimbursement and continuous education.
  • Company-matching 401(k) and employee stock purchase plans.
  • Flexible spending and health savings accounts.

Working at Encompass Health

At Encompass Health, the culture is centered around leading with empathy, doing what's right, focusing on the positive, and standing stronger together. The organization values diversity and provides equal employment opportunities regardless of race, ethnicity, gender, sexual orientation, gender identity or expression, religion, national origin, age, disability, or other protected classifications. The company fosters a supportive, inclusive, and caring environment where employees can thrive.

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Job Details

Posted AtJul 31, 2025
Job CategoryMarketing
Salary84k-101k
Job TypeFull Time
Work ModeOnsite
ExperienceMid Level

Job Skills

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About Encompass Health

Website

encompasshealth.com

Location

Fredericksburg, VA

Industry

Specialty (except Psychiatric and Substance Abuse) Hospitals

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