Marketing Manager I

About the Role

Key Responsibilities

• Collaborate with business and service line leaders to develop annual Marketing strategy and plans.
• Plan, execute and manage integrated Marketing activities aligned to strategy and plan.
• Develop a multi-channel content strategy and calendar in collaboration with practitioners, and internal thought leadership priorities and stakeholders.
• Plan and execute virtual and live conferences, sponsorships, and firm-hosted events.
• Elevate practitioner profiles and maximize brand exposure through public relations activities.
• Manage service line web pages and plan digital marketing campaigns with the Integrated Marketing team.
• Refresh sales tools, pitch decks, and collateral to enhance presentation formats.
• Collaborate with practitioners to translate client issues into go-to-market messages.
• Develop and compose content for email, social media, and digital advertising campaigns.
• Assist with developing and maintaining the marketing budget, tracking expenditures, managing invoice reconciliation and measuring ROI.
• Build and maintain a mailing list database for the service lines in Salesforce and work closely with the Marketing Segmentation team on direct email marketing campaigns.
• Stay abreast of the market landscape and trends, sharing learnings, best practice and insights with the Marketing team and business stakeholders.

Requirements

• Bachelor's degree in Business, Marketing, Communications, or related field preferred.
• Six to eight years of marketing experience with a proven ability to plan and deliver activities across various channels.
• B2B or professional services marketing experience preferred.
• Superb written, copy editing and oral communication skills.
• Strong project management skills with experience with project management systems (i.e. Monday.com).
• Exposure and working knowledge of Salesforce and marketing automation tools is an asset.
• Time management and prioritization skills, ability to work well under pressure.
• Strong interpersonal skills, a team player capable of collaborating across a global organization.
• Passion for marketing and driving business results.
• Ability to work well under pressure and manage conflicting priorities.
• Experience working with sales teams and consulting practitioners.
• Excellent written and verbal communication skills with high energy and a positive attitude.
• Ability to prioritize projects and thrive in a fast paced, multi-tasking environment.

Nice to Have

• Exposure and working knowledge of Salesforce and marketing automation tools.

Qualifications

• Bachelor's degree in Business, Marketing, Communications, or related field (preferred).

Benefits & Perks

• Current salary range for this position is $70,000 to $150,000.