Marketing Operations Manager

About the Role

Key Responsibilities

• Manage and optimize the marketing technology stack — primarily Marketo, as well as other integrated tools — and evaluate new technologies and make recommendations for adoption
• Develop, implement, and refine processes to improve efficiency, scalability, and performance across marketing and sales
• Manage the lead lifecycle process and systems, from lead capture to routing, scoring, and nurturing
• Support the execution of marketing campaigns, including email marketing, landing page creation, and lead generation initiatives
• Oversee data integrity, segmentation, and compliance within marketing systems
• Develop and maintain dashboards and reports to track key marketing metrics, campaign performance, and ROI

Requirements

• 5-9 years of experience in marketing operations roles, preferably in a B2B SaaS or technology environment
• Deep expertise with Marketo and Salesforce
• Strong analytical capabilities with the ability to interpret data, identify trends, and provide actionable insights
• Proven ability to manage multiple projects simultaneously, meet deadlines, and deliver high-quality results
• Experience in collaborating with cross-functional teams and managing production timelines across multiple stakeholders
• Proactive and resourceful problem-solver with a keen eye for detail

Qualifications

• Experience in marketing operations roles in a B2B SaaS or technology environment
• Expertise with Marketo and Salesforce

Benefits & Perks

• Competitive compensation ranging from $140,000 to $190,000
• Offers equity and participation in the company's benefits program
• Comprehensive health, dental, and vision coverage
• Retirement benefits including 401(k) with up to 4% match
• Flexible paid time off