Marketing Operations Manager (R50029396)

About the Role

Key Responsibilities

• Program and project manage campaigns from inception through launch, including taking initial briefings, building project plans, aligning resources, managing execution, and ensuring timely and accurate deployment.
• Consult on campaign design regarding channel selections, targeting, segmentation, and testing.
• Test and validate campaigns before deployment; perform and sign off on QA/QC, and deploy campaigns.
• Identify infrastructure and process enhancements and support or lead initiatives to improve campaign management.
• Monitor reporting to ensure campaigns are executing and delivering as expected.
• Provide insights and actionable recommendations to key partners to help influence and steer campaigns.

Requirements

• 5+ years of experience in CRM / direct marketing in a fast-paced consumer environment, ideally within a digital-based subscription business.
• 3+ years of project management skills with the ability to manage multiple tasks involving internal and external partners.
• Ability to manage agencies and lead cross-functional teams.
• Hands-on experience with channels such as email, push notifications, and in-app banners at scale.
• Experience or familiarity with MarTech tools like Braze, Salesforce Marketing Cloud, Localytics, Krux, Optimizely.
• Experience working with product, tech, and data teams for database marketing, data/tech requirements gathering, and CRM technology integration (e.g., Salesforce, SAS).
• Superior verbal and written communication skills at all organizational levels, with the ability to present complex data, influence others, and build relationships.
• Positive attitude and ability to operate effectively in a fast-paced environment with ambiguity.

Nice to Have

• 3-5 years of relevant work experience in Digital, Media, and Entertainment.
• Experience working with agency partners on developing and building creative assets, including agency and/or client side; HTML experience is a plus.
• A Bachelor's degree.

Qualifications

• Bachelor's degree (preferred but not required).

Benefits & Perks

• Annual salary range of $92,000.00-145,500.00 depending on education, skills, and experience.
• Eligible for an annual discretionary bonus.
• Benefits including medical, dental, and vision insurance.
• 401(k) plan.
• Paid time off and other benefits in accordance with applicable plan documents.