Marketing Professional

About the Role

Key Responsibilities

• Supports the Marketing Strategy Leads in the development and implementation of integrated customer and consumer marketing strategies across multiple channels, aligned with go-to-market plans and business segment priorities.
• Leverages project management skills to execute go to market strategies developed by the Marketing Strategy Leads.
• Monitors and analyzes campaign performance using Key Performance Indicators to identify optimization opportunities, providing actionable insights to stakeholders.
• Ensures marketing deliverables and programs reflect strong company brand alignment.
• Collaborates with cross-functional teams including Creative Services, Communications, Digital Marketing, and external partners where applicable.
• Applies marketing methodologies and a project management rigor ensuring that required review and approvals are gained by stakeholders within and deliverables are executed according to the timeline.
• Prepares and delivers campaign updates, reports, marketing briefs, and executive summaries to Marketing Strategy Leads.
• Maintains and organizes strategic documentation, timelines, and project plans where appropriate.
• Manages continuous refinement of marketing materials, updates and auditing materials.
• Emails Marketing execution support: coordination, ensuring set-up is accurate, review test copy.
• Supports Marketing Strategy Lead in Project Brief development.
• Utilizes and manages data and communications lists in support of go to market campaigns and communication initiatives.

Requirements

• 1+ years of experience in Marketing, Communications or a related field.
• Bachelor's degree in Business, Marketing, Branding, Communications or a related field and/or commensurate work experience.

Nice to Have

• Certified Marketing Management Professional (CMMP)

Qualifications

• Bachelor's degree in Business, Marketing, Branding, Communications or a related field
• or commensurate work experience