Marketing Project Management Specialist II

About the Role

Key Responsibilities

• Manage integrated marketing campaigns from concept to launch, including strategic development, creative briefs, creative development, and securing approvals, with experience in email, digital, and print/direct mail.
• Analyze campaign and customer data, as well as analytics, to identify best prospects, marketing strategies, and tactics to inform future marketing plans.
• Develop and present marketing campaign results for clients.
• Approach business challenges from a strategic perspective, including problem-solving, resourcefulness, and attention-to-detail.
• Work independently and proactively, leading multiple projects and prioritizing marketing efforts while ensuring processes are followed and projects are completed on time and within budget.
• Act as the primary liaison among internal stakeholders including operations and external vendors to align project objectives.
• Partner and collaborate with internal teams to meet goals and client objectives in a matrix environment.
• Provide thought leadership and knowledge sharing to internal teams and clients.
• Build and maintain strong client relationships.
• Lead and manage complex marketing projects from initiation to completion.
• Develop and execute innovative marketing strategies and campaigns.
• Collaborate with cross-functional teams to ensure project success and alignment with business goals.
• Provide strategic guidance and mentorship to junior project management specialists.
• Monitor and analyze market trends, competitor activities, and customer insights to identify opportunities.
• Manage project budgets, timelines, and resources effectively.

Requirements

• Minimum 3 years of marketing project management in a fast-paced environment.
• Understanding of marketing strategy and methodologies.
• Excellent communication skills - written and presentation.
• Highly organized and results-driven, with close attention to detail.
• Proficient in Office365.

Nice to Have

• Bachelor's degree in marketing or related field.
• Agency or energy industry experience (B2C or B2B).
• Ability to think strategically and drive results.
• Strong analytical and problem-solving skills, as well as financial acumen.
• Experience deploying in marketing and campaign tools like GA4, PowerBi, Hubspot, Constant Contact, Eloqua, Salesforce Marketing Cloud, Marketo, Tableau, etc.