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Marketing Project Manager

Santa Clara Family Health Plan

San Jose, CA
Full Time
Mid Level
about 1 month ago

Job Description

About the Role

The Marketing Project Manager develops, manages, and implements marketing strategies and tactics in support of departmental and organizational objectives. They ensure compliance with all applicable state and federal regulatory requirements, SCFHP policies and procedures, and business requirements. The role involves coordinating programs, projects, and events from inception to implementation, developing marketing materials, maintaining brand integrity, tracking marketing efforts and expenses, analyzing data, and collaborating with internal and external stakeholders.

Key Responsibilities

  • Manage programs, projects, and events from inception to implementation in support of marketing objectives and regulatory requirements working with both internal and external stakeholders.
  • Develop new materials (hard copy or electronic) and update existing materials as needed to support programs, projects, and events.
  • Develop the organization's brand and maintain its integrity in all materials.
  • Develop and maintain effective systems to track all marketing pieces, associated costs, and related expenses; analyze data to determine effectiveness and prepare marketing reports for management review.
  • Develop marketing goals and objectives; prepare and maintain required Marketing plans, milestone charts, and related schedules.
  • Develop audience-appropriate messaging and analyze and evaluate its effectiveness.
  • Identify, evaluate, and manage vendors to achieve marketing objectives.
  • Develop, maintain, and use policies and procedures, operating instructions, and tools needed to support Marketing activities.
  • Analyze and track compliance with applicable regulatory and reporting requirements; monitor new requirements and update documents accordingly.
  • Attend and actively participate in department meetings, trainings, and coaching sessions.
  • Identify issues, trends, and opportunities to improve efficiency or quality; develop recommendations and implement solutions.
  • Attend offsite meetings or events as necessary.
  • Perform other related duties as required or assigned.

Requirements

  • Bachelor's Degree in Marketing, Communications or related field, or equivalent experience.
  • Minimum three years of experience in developing and implementing marketing initiatives.
  • Minimum one year of experience in project management.
  • Ability to establish and maintain effective internal and external working relationships to organize and lead cross-functional teams.
  • Strong computer skills including fluency in Microsoft Word, Excel, PowerPoint, Adobe Acrobat, and Adobe Creative Suite; experience writing and managing complex documents; and use of the Web for research.
  • Knowledge of Content Management System/HTML used for editing and maintaining website.
  • Very strong oral and written communication skills, with the ability to communicate data and information professionally, effectively, persuasively and on a timely basis.
  • Ability to understand, interpret and communicate complex processes and abstract concepts for diverse audiences.
  • Ability to think creatively and work strategically.
  • Ability to gather and analyze data, organize and write reports, and organize work efficiently.
  • Ability to produce accurate work, detect and resolve discrepancies, and meet deadlines.
  • Ability to understand, interpret, and apply applicable rules and regulations, and evaluate priorities.
  • Self-directed with the ability to work independently, meet deadlines, prioritize, and complete projects with minimal supervision.
  • Ability to take initiative and exercise good judgment in decision-making.
  • Ability to work effectively under pressure.
  • Ability to maintain confidentiality.
  • Ability to comply with all SCFHP policies and procedures.
  • Ability to perform the job safely and with respect to others, property, and safety.
  • Valid California driver's license and acceptable driving record, or alternative transportation means.
  • Mobility, lifting, visual, dexterity, hearing/talking, and reasoning requirements as specified.

Nice to Have

  • Fluent in written Spanish, Vietnamese, and/or Chinese.
  • Knowledge of healthcare, Medi-Cal managed care, and Medicare programs.
  • Project Management Professional (PMP) certification.

Working at Santa Clara Family Health Plan

The role involves working primarily in an office environment with regular contact with co-workers, managers, external partners, and vendors. Incumbents are expected to perform their duties safely, professionally, and with respect for others and property.

Apply Now

Job Details

Posted AtMay 21, 2025
Job CategoryProject Management
SalaryCompetitive salary
Job TypeFull Time
Work ModeOnsite
ExperienceMid Level

About Santa Clara Family Health Plan

Website

scfhp.com

Company Size

251-500 employees

Location

San Jose, CA

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