Marketing Specialist

About the Role

Key Responsibilities

• Craft and disseminate compelling content across various platforms to engage internal and external audiences.
• Create content, including videos, digital emails, and ads, ensuring brand consistency.
• Conduct interviews and extract key insights for content development.
• Coordinate with the communications team and report to the Director of Communications and Marketing.
• Manage and implement marketing campaigns, including planning, creation, and follow-through.
• Utilize content management systems and social media management tools to publish and monitor content.
• Participate in events outside typical office hours as needed.

Requirements

• Bachelor's degree in journalism, public relations, communication or related field.
• Two to four or more years of experience in strategic internal and external communication, marketing, and content creation.
• Valid LA Driver's License, reliable transportation, current safety inspection, liability insurance, license and registration.
• Knowledge of video production (camera work, lighting, sound) and editing software such as Adobe Premiere Pro or Final Cut Pro.
• Experience creating digital and print ads using tools like Canva, Adobe Illustrator, InDesign, or Photoshop.
• Strong interviewing skills and ability to guide conversations for content development.
• Familiarity with marketing campaign planning, email marketing platforms, and campaign management.
• Knowledge of brand guidelines, visual identity standards, and messaging frameworks.
• Excellent writing, editing, and proofreading skills across multiple content types.
• Familiarity with content management systems (e.g., WordPress) and social media tools (e.g., Hootsuite, Sprout).
• High proficiency in digital platforms including websites, intranets, mobile apps, social media, and digital displays.
• Strong organizational, interpersonal, and multitasking skills.
• Physical health capable of standing, sitting, walking for long periods, and lifting at least 99 pounds.

Nice to Have

• Experience in healthcare, nonprofit, or public-sector communications.
• Motion graphics or animation experience.
• Master's degree and/or professional accreditation in public relations.

Qualifications

• Educational background in journalism, public relations, communication, or related field.
• Relevant experience in content creation, marketing, and communication.

Benefits & Perks

• Attractive compensation package.
• Work in a scenic, community-oriented area with amenities.
• Opportunity to work in a full-service healthcare system with advanced technology and specialists.