Marketing Specialist- Hybrid (Milwaukee/Chicago, NYC, Atlanta, Boca Raton)

About the Role

Key Responsibilities

• Assists in the rollout of marketing campaigns and initiatives aligned with growth strategies. Tracks campaign milestones and ensures timely delivery of assets and communications.
• Collaborates with internal stakeholders to develop marketing collateral, presentations, email campaigns, and digital content. Ensures messaging aligns with brand standards and customer needs.
• Supports digital marketing efforts including email marketing, social media, and website updates. Works within marketing automation, CRM, and CMS platforms to execute and monitor campaigns.
• Assists in the execution of lead generation programs. Monitors campaign performance and reports on key metrics to optimize marketing effectiveness.
• Gathers and synthesizes customer feedback and market research to inform marketing strategies. Helps identify trends and opportunities for content and campaign development.
• Works closely with sales, product management, and other marketing team members to ensure alignment and consistency across all marketing efforts.
• Supports initiatives that enhance the customer experience and contribute to customer success. Participates in customer-facing activities and incorporates feedback into marketing deliverables.
• Manages marketing calendars, coordinates meetings, and supports project management tasks to ensure smooth execution of marketing plans.

Requirements

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
• 1-3 years of experience in a marketing support or specialist role.
• Familiarity with digital marketing tools and platforms (e.g., CRM, CMS, marketing automation).
• Strong written and verbal communication skills.
• Ability to manage multiple projects and deadlines in a fast-paced environment.
• Detail-oriented with strong organizational and analytical skills.
• Knowledge of the HVAC industry is a plus.

Nice to Have

• Knowledge of the HVAC industry.

Qualifications

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field.

Benefits & Perks

• A competitive bonus plan that takes into account individual, group, and corporate performance.
• A competitive benefits package. For details, please visit the About Us tab on the Johnson Controls Careers site.