Marketing Specialist - Remote

About the Role

Key Responsibilities

• Translate product marketing insights into high-impact sales collateral, including pitch decks, one-pagers, battlecards, internal training materials, and thought leadership content
• Build and refine PowerPoint presentations and sales enablement materials to ensure they are visually compelling and strategically aligned
• Collaborate with cross-functional teams to ensure consistency and alignment across marketing and growth initiatives
• Partner with sales teams to refine messaging and develop materials that enhance client conversations
• Support marketing campaigns and engagement efforts for payer audiences
• Identify gaps in current sales and marketing materials and proactively develop new solutions
• Leverage market research and competitive insights to inform product positioning and sales enablement strategies
• Conduct regular training sessions for sales teams to ensure they are up-to-date with the latest product features, market trends, and sales techniques
• Analyze sales performance data to identify areas for improvement and adjust enablement strategies accordingly

Requirements

• 1+ years of experience in a marketing, sales enablement, communications, or product marketing role
• 1+ years of project management experience, with the ability to manage multiple priorities, deadlines, and stakeholder needs in a fast-paced environment
• 1+ years of experience with PowerPoint and Microsoft Office Suite, with solid presentation development and storytelling skills

Nice to Have

• Experience working cross-functionally with sales, product, and business leadership teams to align marketing with strategic business objectives
• Experience conducting competitive analysis and leveraging market research to develop insights-driven marketing strategies
• Understanding of sales processes and buyer journeys in a B2B environment, particularly in Medicare and Medicaid benefits, payers, or financial wellness solutions
• Familiarity with marketing automation and CRM tools (e.g., Salesforce, Marketo) to track marketing effectiveness and engagement
• Proven ability to translate complex financial and health care concepts into clear, concise, and compelling messaging for different audiences
• Proven basic graphic design skills (Adobe Creative Suite, Canva) to create visually engaging sales and marketing materials
• Proven excellent verbal and written communication skills, including experience writing marketing copy, sales collateral, and executive-facing materials

Qualifications

• Educational background is not explicitly specified, but experience requirements imply a need for relevant professional experience

Benefits & Perks

• Comprehensive benefits package
• Incentive and recognition programs
• Equity stock purchase
• 401k contribution
• Hourly pay range from $28.27 to $50.48 based on full-time employment
• Remote work flexibility within the U.S.