Marketing Technology Intern

NAPA Auto Parts

Birmingham, AL

Internship

Intern

17 days ago

Job Description

About the Role

The Marketing Technology Intern at Motion Industries in Birmingham, Alabama, offers a challenging and rewarding internship opportunity to work hands-on with project teams throughout the summer. Interns will develop their skills by contributing to projects that solve business needs and grow their capabilities, with a focus on designing, developing, and managing activities for specific software products. The role involves collaboration with various teams, participation in Agile ceremonies, and gaining practical experience in product discovery, backlog management, and software development methodologies. Interns will be onsite at the Birmingham headquarters and will have the chance to work in a company that uses technology to transform its business operations.

Key Responsibilities

Collaborate with business and enterprise excellence teams to gather requirements and prioritize features.
Participate in SAFe Agile ceremonies such as sprint planning, backlog grooming, and retrospectives.
Assist in maintaining and prioritizing the product backlog (Defects and Enhancements).
Work closely with development teams to ensure timely delivery of features and enhancements.
Learn to define key performance indicators (KPIs) and metrics to measure product success.
Communicate effectively with stakeholders to gather requirements and provide updates on project status.
Gain practical experience in product discovery, backlog management, and sprint planning.
Develop a deep understanding of SAFe Agile methodologies and their application in software development.

Requirements

Working on a BS or BA degree in marketing, business, communications, computer science or related field.
Working knowledge of SQL, HTML, JavaScript or Python.
Working knowledge of Marketing concepts and Marketing Technology.
Ability to collect, analyze, and interpret data to inform marketing strategies.
Excellent communication skills (both verbal and written), ability to work within a team.
Must be self-motivated and know when to seek guidance.
Individual must be a self-starter and capable of working independently as well as part of a team.
Capable of learning new tools and technologies and adapt to changing priorities.
Ability to provide strong problem-solving skills using a variety of methods.

Nice to Have

Working knowledge of Microsoft Dynamics CRM, MS Customer Insights or other related marketing tech platforms.

Qualifications

Currently pursuing a BS or BA degree in relevant fields such as marketing, business, communications, or computer science.

Working at NAPA Auto Parts

Motion Industries shares a mindset of using technology fluency to transform their business, encouraging innovation, self-motivation, and continuous learning. The company emphasizes a diverse and inclusive environment, conducting business without regard to sex, race, creed, or other protected characteristics, and values achievement, experience, and conduct in its employment practices.

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