Media Executive

Gray Television Group

Laredo, TX

Full Time

Mid Level

97k-97k

about 1 month ago

Job Description

About the Role

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering digital marketing strategies with advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

Key Responsibilities

Consult with business owners, marketing and advertising executives, directors, and managers to develop and implement an effective digital marketing strategy for their business.
Meet or exceed sales expectations, goals, and budgets, and manage your own book of digital sales revenue for retention and growth.
Learn and master Gray digital advertising products and tools, along with Gray Digital Media's suite of digital services.
Develop, retain, and grow client relationships in your local market and throughout the country.
Manage your digital book of business using client management tools and software.
Design, write, and present marketing proposals and PowerPoint presentations.
Communicate and collaborate effectively across all Gray Digital Media departments and support staff.

Requirements

2 or more years in digital media sales with evidence of prior success or experience working with a digital agency and clients.
Demonstrates intellect, drive, executive presence, and sales acumen.
The ability to prospect and network with business decision-makers within small, medium, and large organizations.
Proven experience building excellent client relationships.
Strong proficiency in computer skills.
Excellent written and oral presentation skills.

Nice to Have

Experience with digital advertising products and tools.
Experience working in a digital agency environment.

Qualifications

Bachelor's Degree.

Benefits & Perks

Not specified in the description.

Working at Gray Television Group

Gray Media provides equal employment opportunities (EEO) to all employees and applicants without regard to race, color, religion, sex, national origin, age, disability, or genetics. The company complies with applicable laws governing nondiscrimination and prohibits workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status.

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