Multimedia Specialist

Springfield Public Schools, MO

Springfield, MA

Full Time

Mid Level

42k-56k

about 1 month ago

Job Description

About the Role

The Multimedia Specialist will be responsible for managing and enhancing the district's digital presence, serving as the webmaster for Springfield Public Schools (SPS) and overseeing the content strategy for all official social media platforms. This role is critical in ensuring that SPS maintains a user-friendly, accessible, and up-to-date website while also driving engagement and communication through social media. The Multimedia Specialist will collaborate with schools and departments to provide guidance on website updates, ensure brand consistency, and support digital storytelling efforts that align with district priorities. This position is an integral part of the Office of Communications, requiring a creative and detail-oriented professional with strong technical skills, an eye for design, and a passion for connecting with diverse audiences through digital media.

Key Responsibilities

Serve as the webmaster for SPS, managing content updates, user accessibility, and overall functionality.
Provide support to schools and departments on maintaining their website pages.
Oversee the strategic and day-to-day management of SPS social media platforms, ensuring engaging, timely, and relevant content.
Monitor social media interactions and website analytics, providing reports on audience engagement and content performance.
Assist in crisis communication by ensuring accurate, timely digital messaging.
Work collaboratively with the Multimedia Manager to develop compelling video, graphics, and multimedia content.
Stay informed on emerging trends in web and social media best practices, recommending enhancements to SPS's digital strategy.
Ensure website and social media compliance with accessibility standards and district policies.

Requirements

Bachelor's degree in digital media, marketing, web development or a related field.
1-3 years of experience managing websites and social media for an organization.
Proficiency in content management systems.
Strong knowledge of social media management tools and analytics platforms.
Ability to write and edit for web and social media, ensuring clarity, consistency, and engagement.
Experience with basic graphic design and video editing for digital platforms.
Understanding of web accessibility standards (WCAG) and best practices.
Ability to troubleshoot website issues and coordinate with IT or external vendors as needed.
Strong project management skills with the ability to handle multiple deadlines.
Ability to work independently while collaborating with a team to support district-wide communication goals.
Availability outside standard work hours as needed for time-sensitive updates or emergency communications.

Nice to Have

Link to portfolio or samples of previous work.

Qualifications

Bachelor's degree in digital media, marketing, web development or a related field.

Benefits & Perks

Opportunities for advancement.
Competitive salaries and benefits.
Professional development opportunities.
Supportive work environment with mentorship and career growth programs.

Working at Springfield Public Schools, MO

Springfield Public Schools is committed to providing a learning environment that opens the doors of infinite possibilities to students and staff. The district fosters a positive and professional environment where people feel valued, respected, supported, seen, and heard. It is dedicated to equity and excellence, promoting collaboration, diversity, and continuous professional growth through cutting-edge development opportunities and educational pipeline programs.

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