Partnerships Marketing Lead (Hybrid)

About the Role

Key Responsibilities

• Build and own partnership marketing strategies that align to OnDeck's goals and the unique strengths of our partners, enabling co-marketing efforts that drive lead flow and customer engagement.
• Serve as the marketing lead across all strategic partnerships, working closely with the Strategic Partnerships & Sales teams, the broader Marketing team (Acquisition, Website, and Lifecycle), and the Creative team to bring launches and campaigns to market.
• Collaborate early in the partner deal cycle to support partner discovery conversations, assess marketing fit, shape activation plans, and co-develop campaigns (e.g., webinars, digital programs, one-pagers, FAQs).
• Brief and manage creative projects with internal teams to ensure timely, brand-aligned deliverables tailored to partner needs.
• Monitor and analyze performance of partnership marketing efforts, identifying opportunities to optimize results and scale what works.
• Champion fresh, data-backed ideas drawing from trends in fintech, B2B marketing, and channel strategy to reinforce and expand OnDeck's leadership in partner-driven growth.

Requirements

• 5-8 years of experience in partner marketing, channel marketing, B2B and Consumer marketing, or sales enablement, ideally in fintech or financial services.
• A proven track record of working cross-functionally across Partnerships, Sales, Marketing, and Creative teams to bring go-to-market strategies to life.
• Experience managing external partner relationships and launching co-marketing campaigns that delivered real business impact.
• Exceptional communication and project management skills. You can translate a business idea into a brief, and a brief into an actionable campaign.
• Comfort with ambiguity, fast-moving priorities, and a highly collaborative environment.
• Energized by ambiguity and rapid change, with a natural ability to bring clarity, momentum, and structure to evolving challenges.

Nice to Have

• Experience in fintech or financial services.
• Knowledge of digital marketing channels and strategies.
• Familiarity with CRM ecosystems and performance analytics.

Qualifications

• Experience managing external partner relationships and launching co-marketing campaigns.
• Strong communication and project management skills.
• Experience in partner marketing, channel marketing, B2B and Consumer marketing, or sales enablement.

Benefits & Perks

• Our hybrid roles require in-office work Tuesday through Thursday, with remote flexibility on Mondays and Fridays.
• Health, dental, and vision insurance including mental health benefits.
• 401(k) matching plus a Roth option (U.S. Based employees only).
• PTO & paid holidays off.
• Sabbatical program (for eligible roles).
• Summer hours (for eligible roles).
• Paid parental leave.
• DEI groups (B.L.A.C.K. @ Enova, HOLA @ Enova, Women @ Enova, Pride @ Enova, South Asians @ Enova, APEX @ Enova, and Parents @ Enova).
• Employee recognition and rewards program.
• Charitable matching and a paid volunteer day.