Principal Manager, Data Strategy

Boston Scientific

Marlborough, MA

Full Time

Senior

104k-197k

2 days ago

Job Description

About the Role

At Boston Scientific, we advance science for life by delivering meaningful innovations that improve patient outcomes. As part of our Marketing Analytics & Insights team, the Data Strategy Principal Manager will serve as a key enabler of data-driven decision-making across global marketing teams. This role involves designing and developing robust data strategies that power performance insights, campaign optimization, and commercial effectiveness, bridging the gap between raw data and business impact by building high-quality, scalable data models and pipelines for use across Boston Scientific's enterprise marketing ecosystem. The position follows a hybrid work model requiring employees to be in the local office at least three days per week.

Key Responsibilities

Lead the development and execution of Corporate Data Strategy, optimizing efficiency, data quality, and competitive advantage.
Act as a subject matter expert on marketing, digital and customer data infrastructure, guiding data source onboarding for marketing activation.
Champion a first-party data strategy, enabling personalized customer communications and scalable audience-building processes.
Design workflows for activating customer segments in downstream channels, focusing on automation and scalability.
Evaluate new data sources, enrichment partners, and technologies to strengthen the marketing data ecosystem.
Align funding and resources for data initiatives, prioritizing investments based on ROI, scalability, and strategic impact.
Maintain and communicate a marketing data roadmap aligned with enterprise-wide goals.
Partner with IT, Analytics, Marketing, Business Units, and Leadership to deliver an integrated customer experience.
Translate business needs into structured data requirements and governance standards.
Manage multiple cross-functional projects while ensuring accuracy, transparency, and timely delivery.
Define business requirements for innovative data and marketing technology solutions.
Partner with technical teams to ensure marketing needs are understood and delivered.
Establish and report on KPIs to measure adoption and success of data initiatives.
Use analytics and stakeholder feedback to inform strategy and enhance customer experiences.
Deliver value stories and training that promote data-driven, customer-centric marketing.
Present strategy and progress effectively to senior leadership.
Foster continuous improvement, cross-team feedback, and proactive collaboration.

Requirements

Bachelor's degree in Data Science, Analytics, Marketing, Business, or related field; Master's preferred.
A minimum of 7 years of experience in data strategy, analytics, marketing operations, or related functions.
Proven ability to translate business questions into technical requirements and deliver scalable solutions.
Strong understanding of marketing data ecosystems (CRM, campaign, digital, customer, and third-party data).
Experience with data governance, compliance, and privacy regulations (GDPR, HIPAA, CCPA).
Exceptional communication and stakeholder management skills, with a track record of working across diverse teams.
Comfortable operating at both strategic and tactical levels—setting vision and executing details.
Ability to lead through influence, align multiple stakeholders to a common vision, and process improvement experience.

Nice to Have

Experience with data governance, compliance, and privacy regulations (GDPR, HIPAA, CCPA).
Process improvement experience.

Qualifications

Bachelor's degree in Data Science, Analytics, Marketing, Business, or related field; Master's preferred.
Minimum of 7 years of relevant experience.

Benefits & Perks

Compensation ranges from $103,700 to $197,000, commensurate with experience.
Potential variable compensation including annual bonus and long-term incentives.
Support for career advancement and access to latest tools, information, and training.
Supportive work environment with hybrid work model.

Working at Boston Scientific

Boston Scientific values collaboration, synergy, diversity, inclusion, and innovation. The company is committed to solving important health challenges, transforming lives through medical solutions, and fostering a diverse and inclusive workplace that reflects the communities it serves. It emphasizes continuous improvement, stakeholder engagement, and a mission-driven approach to advancing science for life.

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