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Principal Product Manager (On Device Solutions)

Digital Turbine

Austin, TX
Full Time
Director
28 days ago

Job Description

About the Role

At Digital Turbine, we make mobile advertising experiences more meaningful and rewarding for users, app publishers, and advertisers - intelligently connecting people in more ways, across more devices. We provide app publishers and advertisers with powerful ads and experiences that captivate consumers, fuel performance, and help telecoms and OEMs supercharge awareness, acquisition, and monetization. The role of the Principal Product Manager is based in Durham, NC, in a hybrid environment requiring in-office presence three days a week. The position involves leading product strategy, development, and lifecycle management for on-device solutions within a rapidly evolving mobile ecosystem.

Key Responsibilities

  • Develop and articulate compelling product vision and strategy based on customer needs, market trends, and competitive analysis using Jira and Confluence.
  • Lead the development and execution of the product roadmap, prioritizing features and enhancements in alignment with business goals.
  • Drive development teams in building new solutions and platforms or enhancing existing ones with added features or integrations.
  • Oversee the full product lifecycle, from ideation to development, launch, and iteration.
  • Write and review documentation and deliverables such as PRDs, Solution Design Documents, Interface Specifications, Stories, Tasks, and IRDs.
  • Create clear Epics and User Stories to describe how new features will work.
  • Engage in key product development sessions, including Architecture Reviews, Agile Ceremonies, Code and Workflow Reviews, Development QA Cycles, and Launch Prep for General Availability.
  • Manage post-launch analytics, metric performance reviews, reporting insights, and upkeep.
  • Work on improving APIs and ensuring user data protection.
  • Act as the voice of the customer by solving customer problems, gathering requirements, and collaborating with product managers, engineers, designers, legal, and external partners.
  • Conduct market research and customer analysis to identify opportunities and threats.
  • Lead and mentor a team of Product Managers, fostering collaboration and high performance.
  • Coordinate with Engineering, Design, Marketing, Sales, and Customer Support to ensure successful product development and launch.
  • Communicate product strategy, roadmap, and progress to internal stakeholders, including executive leadership.
  • Develop and manage the product budget, monitor product profitability, and analyze performance to inform future investments.

Requirements

  • 8+ years in product leadership with a Bachelor's Degree in Engineering or Computer Science.
  • 2+ years of Android OS experience, plus mobile tech and software development in general.
  • Experience with mobile advertising, especially video, CTV, and yield management, is highly preferred.
  • Proven experience leading product development from ideation to launch.
  • Strong understanding of market research, data analysis, and financial modeling.
  • Excellent leadership, communication, and interpersonal skills.
  • Ability to collaborate with cross-functional teams and influence without formal authority.
  • Ability to work with people across different time zones and cultures.
  • Strong problem-solving and decision-making skills.
  • Proficiency in product management software and tools.

Nice to Have

  • Experience with mobile advertising, especially video, CTV, and yield management.

Qualifications

  • Bachelor's Degree in Engineering or Computer Science.

Working at Digital Turbine

Digital Turbine (NASDAQ: APPS) powers superior mobile consumer experiences and results for the world's leading telcos, advertisers, and publishers. The company is headquartered in Austin, Texas, with global offices in New York, Los Angeles, San Francisco, London, Berlin, Singapore, Tel Aviv, and other cities. Recognized as an employer of choice, Digital Turbine has received numerous awards including BuiltIn's Best Places to Work Awards in 2022, 2023, and 2024, DUNS 100 Best Places to Work in Tech for 2023 and 2024, and BDICode's 100 Best Companies to Work in 2024. The company is committed to diversity and inclusion, fostering an inclusive, equitable, and culturally fluent environment.

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Job Details

Posted AtMay 23, 2025
Job CategoryProduct Management
SalaryCompetitive salary
Job TypeFull Time
Work ModeHybrid
ExperienceDirector

About Digital Turbine

Website

digitalturbine.com

Company Size

501-1000 employees

Location

Austin, TX

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