Product Go-To-Market Program Manager - Apple

About the Role

Key Responsibilities

• Develop and execute comprehensive 360° marketing strategies for Apple and Boost Mobile retail channels, focusing on device go-to-market processes and ensuring quality, on-time Apple launches.
• Drive Apple adoption and market success at Boost Mobile by crafting device positioning, executing go-to-market tactics, and providing sales teams with tools and resources.
• Serve as the primary source of Apple expertise for cross-functional teams, providing product information, leading presentations, and delivering recommendations.
• Build and maintain relationships with Apple and Boost Mobile retail partners to align objectives and drive collaborative initiatives.
• Develop and manage Standard Operating Procedures (SOPs) for Apple and internal device go-to-market processes, ensuring operational consistency and efficiency.
• Streamline cross-functional collaboration using tools such as Google Suite and Hive to improve workflow and communication.
• Foster a collaborative and inclusive work environment emphasizing equity, teamwork, and skill development.
• Provide mentorship to junior product specialists, supporting their growth and development, especially in device go-to-market strategies and product lifecycle management.

Requirements

• Bachelor's degree and 4+ years of related experience, or an equivalent combination of education and experience.
• Background and experience with the Apple brand and portfolio.
• Knowledge of device go-to-market strategies and product lifecycle management within the Apple, consumer electronics, or telecommunications industry.
• Familiarity with vendor management and fostering relationships with OEMs and channel partners.
• Proven ability to manage complex projects involving multiple stakeholders.
• Strong organizational skills and meticulous attention to detail.
• Excellent interpersonal and communication skills.
• Experience thriving in ambiguous environments, leveraging creativity and proactive problem-solving.
• Results-oriented with a passion for improvement and delivering measurable outcomes.
• Proficiency with collaboration tools such as Google Suite, Hive, or similar platforms.
• Experience working with Standard Operating Procedures (SOPs) to ensure process consistency.

Nice to Have

• Experience with the Apple brand and portfolio.
• Knowledge of device go-to-market strategies and product lifecycle management.
• Familiarity with vendor management and OEM relationships.
• Experience managing complex projects with multiple stakeholders.
• Proficiency with collaboration tools like Google Suite and Hive.

Benefits & Perks

• Flexible health perks, including flexible spending accounts and HSA.
• 401(k) Plan with company match.
• Employee Stock Purchase Plan (ESPP).
• Career opportunities and a flexible time away plan.
• All benefits details available at DISH Benefits.