Product GTM Execution Manager - Edge AI Smart Camera & Sensors

About the Role

Key Responsibilities

• Lead product launch programs, partner enablement, customer communications, and sales training, translating product capabilities into clear customer value and outcomes.
• Build effective messaging, and partner across the organization to activate GTM campaigns that drive awareness, demand, and adoption.
• Develop GTM strategies for global adoption and expansion of MV and MT products.
• Create messaging that highlights the value of Edge AI smart cameras and sensors.
• Produce sales and partner enablement materials like pitch decks and customer success stories.
• Collaborate across teams for feature readiness, launch planning, and communication.
• Design scalable GTM programs and training for sales, partners, and diverse customers.
• Track and optimize GTM efforts using data-driven insights.
• Establish and lead product communication launch calendar.
• Ensure alignment between business needs and product readiness in multi-functional groups.
• Support pricing and packaging initiatives with product and finance teams.

Requirements

• Proven experience in product marketing, GTM strategy, or product management for enterprise hardware, AI, IoT, or security-related products.
• Demonstrated success in launching and scaling technology solutions in global markets.
• Experience building enablement materials and implementing go-to-market programs in partnership with sales, product, and marketing.
• Solid end-to-end content creation skills, from text to video, working with different tools.
• Effective program management skills to influence and drive execution.
• Strong understanding of analytics, edge computing, and smart environments.
• Education in business, engineering, marketing, or a related field, or equivalent practical experience.

Nice to Have

• Deep expertise in B2B technology marketing, with a focus on AI, IoT, and data infrastructure.
• Ability to distill complex ideas into clear, compelling narratives and actionable strategies.
• Customer-focused, data-driven attitude.
• Strong communication, organization, and project management skills.
• Flexibility to travel globally (up to 20%) and work across time zones.

Qualifications

• Education in business, engineering, marketing, or a related field, or equivalent practical experience.

Benefits & Perks

• Competitive salary with potential bonuses and incentive compensation.
• Medical, dental, and vision insurance.
• 401(k) plan with Cisco matching contribution.
• Short and long-term disability coverage.
• Basic life insurance and wellbeing offerings.
• Paid holidays, vacation time, and sick leave.
• Paid time off for volunteering (80 hours annually).
• Flexible vacation policy for exempt employees.