Product Marketing Manager

Vertis

New York, NY

Full Time

Mid Level

100k-125k

16 days ago

Job Description

About the Role

The Product Marketing Manager will lead strategic positioning, sales enablement, and go-to-market strategy for key data intelligence and media portfolio solutions at Quad. This role involves positioning and marketing solutions to new and existing customers, requiring a deep understanding of the advertising media and technology landscape, and translating offerings into customer-first value propositions that differentiate the company in the market. Quad is a global marketing experience company that uses data-driven integrated marketing and manufacturing platforms to help clients succeed, emphasizing a culture of ownership, innovation, and continuous improvement.

Key Responsibilities

Own product positioning and messaging that clearly articulates benefits and differentiation.
Provide industry insight to product, sales, and marketing teams.
Lead go-to-market prioritization and marketing strategy for existing and new releases.
Collaborate with internal teams across sales operations and learning & development on training initiatives.
Contribute to the development of sales enablement materials and communications.
Work with the marketing team to develop and activate integrated product campaigns including thought leadership, content marketing, events, and earned media.
Create and contribute to marketing collateral such as sales enablement materials, blogs, whitepapers, case studies, and product documentation.
Partner with client-facing teams and sales enablement to develop resources and training for communicating product offerings.
Develop client-facing roadmaps, materials for quarterly business reviews, pitch decks, and other critical client-facing content.

Requirements

Bachelor's degree.
5+ years of experience in media with at least 4+ years in product marketing or agency sales development.
Expertise in Advertising and Media, including emerging trends and technologies.
Exceptional communication skills with the ability to distill complex concepts into clear messages.
Strong writing, storytelling, and creative presentation skills.
Strong design and Microsoft PowerPoint skills are a plus.
Collaborative spirit and ability to work effectively across departments.

Nice to Have

Strong design skills.
Experience with content creation such as blogs, whitepapers, and case studies.

Qualifications

Educational background with a Bachelor's degree.

Benefits & Perks

Annualized salary range of $100,000-$125,000, based on experience and skills.
Excellent benefits including 401(k), holidays, vacations, and more.

Working at Vertis

Quad is proud to be an equal opportunity employer committed to creating a place of belonging where employees can be themselves and grow. The company emphasizes a culture of ownership, innovation, and continuous improvement, fostering an inclusive environment free from discrimination and harassment.

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