Product Marketing Manager, Core Products GTM, Geo Makers

About the Role

Key Responsibilities

• Execute or manage campaigns, assets, communications, and programs to address user needs, team objectives, and key results (OKRs) and evaluate/analyze campaign performance for optimization, recommend channels for reaching and engaging users, and support, contribute to, or lead integrated channels to meet goals.
• Create, review, or approve marketing content to ensure that positioning of the product is aligned with the product strategy, iterate the content and design along with cross-functional or cross-regional teams based on content standards, styles, and format, and collaborate with the production team to publish the marketing content.
• Identify research needs, scope, manage, or guide user research by leveraging internal and external research partners.
• Own execution of bundled product launches and landings and responsible for success metrics in collaboration with cross-functional stakeholders.

Requirements

• Bachelor's degree or equivalent practical experience.
• 6 years of experience in B2B product marketing.
• Experience managing cross-functional or cross-team projects.
• Experience in developer platforms and ecosystems.

Nice to Have

• Experience working in one or more of the following fields: growth, product, brand, social, or partner marketing or research.
• Experience in consulting and working with behavioural marketing data.
• Experience with marketing and sales operations, financial analytics, or other related investigative experience.
• Ability to build collaborative partnerships with Product and other cross-functional teams to drive measurably successful product launches and campaigns.
• Experience with geospatial technology.

Qualifications

• Educational background as specified in the minimum qualifications.

Benefits & Perks

• US base salary range for this full-time position is $137,000-$201,000 + bonus + equity + benefits.
• Our salary ranges are determined by role, level, and location.
• Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.
• Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
• Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits.
• Learn more about benefits at Google.