Product Marketing Manager

Palo Alto Networks

Santa Clara, CA

Full Time

Mid Level

131k-180k

27 days ago

Job Description

About the Role

As a Product Marketing Manager at Palo Alto Networks, you will work closely with marketing, product management, sales, and other stakeholders to develop and execute marketing strategies for cybersecurity products. You will be responsible for defining value propositions, creating compelling content, launching products, and enabling sales teams, all within a company committed to innovation, collaboration, and a safer digital future.

Key Responsibilities

Work closely with marketing, product management, campaigns, industry analysts, sales, customers, and technology partners to understand target audiences, security issues, and the competitive landscape.
Define the unique value proposition and drive messaging, content creation, thought leadership, sales enablement, and competitive analysis for the product line.
Build and execute cross-functional plans involving product management, go-to-market, sales, and analyst relations.
Develop and implement strategies that drive innovation and establish Palo Alto Networks as a leader in preventing advanced threats.
Author high-quality content in various formats including print, web, social media, and video.
Launch products and collaborate with field teams to execute marketing campaigns to meet awareness and pipeline targets.
Enable sales and channel teams to understand, present, and become subject matter experts in IPS and Sandboxing.
Represent the company at customer engagements and industry events to evangelize the company's point of view and industry expertise.

Requirements

2+ years experience in cybersecurity or with network security technologies such as Firewall, NGFW, IPS, malware analysis, or sandboxing.
3+ years of experience in technology product marketing, product management, or technical marketing.
Outstanding verbal and written communication skills.
Proven ability to collaborate with diverse stakeholders.
Creative thinker capable of developing and delivering engaging presentations in various environments.

Nice to Have

Experience developing content for both business and technical audiences.
Experience working in a fast-paced cybersecurity environment.
Knowledge of industry-leading cybersecurity solutions and trends.

Qualifications

Educational background is not explicitly specified, but relevant experience is emphasized.

Benefits & Perks

Compensation between $131,000 - $180,000 annually, depending on qualifications, experience, and location.
Potential inclusion of restricted stock units and bonuses.
Work environment that fosters innovation, collaboration, and personal growth.
Support for diversity, inclusion, and accommodations for individuals with disabilities.

Working at Palo Alto Networks

Palo Alto Networks values innovation, collaboration, integrity, inclusion, and continuous learning. The company fosters a fast-paced, dynamic environment where employees are encouraged to develop their skills and contribute to a safer digital future. They emphasize diversity, problem-solving, and challenging the status quo in cybersecurity.

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