Product Marketing Manager - Journals

About the Role

Key Responsibilities

• Take primary responsibility for the marketing strategy, planning, and editorial liaison of a collection of journals, products, and portfolios.
• Implement a scalable approach to journal, portfolio, and related product marketing, managing stakeholder expectations and focusing on core priorities.
• Nurture and develop relationships with internal colleagues and external stakeholders, including Editors-in-Chief, to gain buy-in for marketing strategies and plans.
• Build and maintain strong relationships with the Demand Marketing team to develop marketing strategy, messaging, and copy for integrated campaigns.
• Develop an in-depth understanding of researcher personas, use cases, and competitors to build effective positioning aligned with author needs.
• Communicate goals, initiatives, and results of marketing campaigns internally and externally through meetings and presentations.
• Assess market research to understand researcher needs, analyze trends, and monitor competitive activity to inform communication strategies.
• Create clear messaging and value propositions to support journal and product programs, differentiating them in the global market.
• Develop editorial enablement tools such as presentations, battlecards, and one-pagers for conferences and outreach events.
• Attend events and conferences to promote ACS publications, and represent the marketing team on cross-departmental projects.

Requirements

• Bachelor's degree and 2+ years of experience in Product / Journals Marketing.
• Experience in STM academic publishing marketing is strongly preferred.
• International marketing experience within a global organization is strongly preferred.
• Ability to define strategic opportunities and successfully execute plans.
• Strong interpersonal skills for engaging with diverse stakeholders and managing relationships.
• Confident public speaker, comfortable presenting to large, senior groups, and skilled in copywriting.
• Understanding of digital marketing channels and tactics.
• Good organizational and project management skills with the ability to handle multiple projects simultaneously.
• Experience managing marketing budgets and reporting on ROI.
• Solid working knowledge of MS Office products.

Nice to Have

• Experience in STM academic publishing marketing.
• International marketing experience within a global organization.
• Understanding of the mission and values of the organization.

Qualifications

• Bachelor's degree.
• 2+ years of experience in product or journals marketing.

Benefits & Perks

• Paid vacation leave, sick leave, and holidays.
• Health insurance, dental insurance, and vision insurance.
• Flexible benefit account or health care savings account.
• Retirement benefits, short- and long-term disability.
• Hybrid work schedule with onsite work on Tuesday and Wednesday.
• Relocation assistance, if applicable.
• Position salary range: $71,000 - $97,000 per year (Washington, DC).