Product Marketing Manager, Security Awareness & Training

Mimecast

Lexington, MA

Full Time

Senior

23 days ago

Job Description

About the Role

Mimecast is revolutionizing security by helping customers prevent evolving and sophisticated threats targeting human error within organizations. The product marketing organization is looking for an experienced and entrepreneurial Product Marketing Manager to champion engagement, enablement and awareness with our Security Awareness & Training products. This role will require an action-oriented marketer who can easily distil technical details into unique value prop, define and build a compelling content and enablement strategy to help us grow our product and marketplace presence. As an individual contributor, you will play a highly visible and strategic role across the company and will need to engage with key marketing, product and sales leadership stakeholders.

Key Responsibilities

Work closely with marketing, sales and product to align key value-based product messaging which map into targeted solution areas and use cases.
Collaborate closely with sales enablement to bridge the voice of customers, partners, and sales reps, ensuring consistent, simplified messaging that resonates with corporate buyers and decision-makers.
Assist in the training and empowerment of sales teams to better communicate the platform's value proposition.
Collaborate with the content marketing team to develop resources that support the buyer's journey, such as blog posts, whitepapers, case studies, webinars, and email campaigns.
Stay at the forefront of industry trends, providing insights and thought leadership in industry events, joint webinars, and conferences.
Oversee creation of compelling thought leadership content such as white papers, blog posts, and website copy highlighting the strengths and benefits of our solutions.
Identify opportunities to improve our offerings, build the business case, and influence cross-functional stakeholders based on deep understanding of customers, partners, and the market.
Be the expert on our buyers, understanding who they are, how they buy, and their key buying criteria.

Requirements

Minimum 5+ years experience in cybersecurity product marketing in high-growth B2B SaaS enterprise software and services company.
Expertise in marketing modern Security Awareness & Training solutions, with a deep understanding of how to speak to technical CISO, IT departments and risk teams.
Strong understanding of industry trends, competitive positioning, pricing strategy, and market dynamics that influence corporate buyer behavior.
Proven experience working across multiple departments, aligning different functions towards a common narrative and goal.
The ability to communicate complex product information to both executive and technical audiences, ensuring relevance and clarity.
Must be a motivated, self-starter who can work independently but also know when to check in with managers and stakeholders.
Excellent judgement and ability to work in a changing environment, bringing fresh ideas and leveraging emerging technologies and platforms.

Nice to Have

Experience with emerging technologies and platforms to drive business results.

Working at Mimecast

Cybersecurity is a community effort. That's why we're committed to building an inclusive, diverse community that celebrates and welcomes everyone - unless they're a cybercriminal, of course. We're proud to be an Equal Opportunity and Affirmative Action Employer, and we'd encourage you to join us whatever your background. We particularly welcome applicants from traditionally underrepresented groups. We consider everyone equally: your race, age, religion, sexual orientation, gender identity, ability, marital status, nationality, or any other protected characteristic won't affect your application. If you require any adjustments or accommodations due to a disability, or any other reason that may help you in your interview process, please let us know by emailing careers@mimecast.com.

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