Senior Account Executive, Corporate Affairs (Earned Media)

Redmond Group

Washington, DC

Full Time

Senior

40k-40k

16 days ago

Job Description

About the Role

Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation. Burson is part of WPP (LSE/NYSE: WPP), the creative transformation company. The role involves supporting large, integrated client teams across various workstreams and programs, contributing to client earned media strategies, and executing earned media relations campaigns, content development, and other integrated efforts including executive visibility, thought leadership, and sustainability.

Key Responsibilities

Assist in the development of earned media relations strategies across traditional and digital/social platforms
Deliver media relations results to support campaign roll-outs and ensure message delivery in key markets across the US and abroad
Build relationships with targeted journalists and news influencers to push out messaging
Play a lead role in mentoring developing junior teams
Develop and grow client relationships, acting as day-to-day point of contact for media relations
Develop and/or edit key messages and media materials for corporate announcements or executives, including talking points, Q&As, news releases, etc.
Research and maintain media lists, keeping abreast of industry trends and opportunities for new perspectives

Requirements

At least 3 years of previous public relations work experience, ideally from an agency environment, journalism experience preferred
Track record of developing proactive, positive story-telling for clients at the corporate level
Demonstrated media relations success including strategy and measurable outcomes
A blended background in both account management and media relations
Advanced writing skills, ability to write for senior management and diverse audiences
Ability to manage complex relationships diplomatically and consultatively
Ability to think innovatively and develop creative solutions and programs
Desire to work in a diverse and inclusive organization and participate in culture initiatives

Nice to Have

Experience that contributes to success in public relations or media relations
Experience working in an agency environment
Journalism experience

Qualifications

Relevant experience in public relations or media relations
Experience with traditional and digital/social media platforms

Benefits & Perks

Competitive benefits package
Professional development opportunities
Mentorship programs with industry leaders
Vibrant and inclusive company culture
Hybrid work approach with teams in the office around four days a week

Working at Redmond Group

Burson fosters a culture of respect, collaboration, and innovation. The company values diversity and inclusion, encouraging employees to bring their unique perspectives. It promotes a learning environment where creativity and communication are prioritized, and supports professional growth through various programs and initiatives. The hybrid work model emphasizes flexibility and teamwork, aiming to create a vibrant, inclusive, and dynamic workplace.

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