Senior Associate, Digital and Programmatic - Temporary

About the Role

Key Responsibilities

• Deliver media programs that exceed client objectives leveraging technology & human-powered AI
• Refine understanding of the digital media ecosystem and media optimization strategies
• Support Manager/Sr Manager with all client deliverables including research, campaign setup, pre/post-launch QA, optimization recommendations, reporting, billing reconciliation, and internal communication
• Complete QA of all platforms supporting a campaign launch (ad server, DSP, verification partner, etc.)
• Develop expert level understanding of trafficking process and implications of trafficking decisions on reporting and campaign set-up
• Coordinate hand-offs between media team and ad operations team during trafficking process
• Communicate effectively and build strong relationships with agency team counterparts (planning/activation/ad ops/analytics)
• Troubleshoot basic campaign delivery and performance issues independently
• Manage pace reporting across campaigns and provide optimization suggestions to ensure full delivery
• Become an expert in the programmatic and digital display ecosystem understanding the taxonomy of digital media landscape and its components (SSPs, DSPs, data partners, etc.)
• Interpret media data, provide actionable insights and recommendations to line management for review/approval

Requirements

• Bachelor's degree or 1-2 years' experience within the digital and programmatic industry
• Experience across programmatic technology platforms and omnichannel DSPs preferred, such as DV360, TTD, Xandr, Yahoo
• Knowledge of industry & ad technology platforms, such as ad servers (ex: CM360), ad verification platforms (ex: DoubleVerify, IAS), Mediaocean, Prisma, or similar
• Strong knowledge of media math formulas and concepts
• Knowledge of basic financial principles, such as revenue and profit
• Excellent verbal and written communications
• Collaboration mindset
• Strong attention to detail
• Proactive work ethic
• Ability to prioritize multiple tasks
• Solutions oriented with strong critical thinking abilities
• Strong analytical thinking and mathematical skills
• Comfortable with analysis and data
• Experience working with business applications; MS Office Suite desired

Nice to Have

• Experience with programmatic technology platforms and omnichannel DSPs such as DV360, TTD, Xandr, Yahoo
• Knowledge of additional industry & ad technology platforms, such as ad servers, verification platforms, Mediaocean, Prisma

Qualifications

• Bachelor's degree or 1-2 years' experience in digital and programmatic media

Benefits & Perks

• Hourly pay range of $33.10 - $54.11 based on experience and skills
• Paid holidays in accordance with dentsu policy
• Paid safe and sick time
• Position is temporary and not eligible for other benefits or compensation