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Senior Copywriter (Health)

WPP

New York, NY
Full Time
Senior
60k-140k
18 days ago

Job Description

About the Role

At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse. Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences. Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work. VML HEALTH is a global healthcare agency that partners with healthcare clients across a broad definition of health, from high science to wellness and everything in between. It operates within the VML agency as a core group of health specialists with autonomy in management but supported by non-health expertise. Its purpose is to bridge the gap between healthcare challenges and people's stories, fostering understanding through 'radical empathy' and creating connected brands that bring people closer to the lives they want to live.

Key Responsibilities

  • Write clear, concise, accurate, and well-organized copy appropriate to relevant format/medium (print, digital, online, potentially social).
  • Display a strong understanding of assigned brands and categories and is responsible for concept creation with Art partner.
  • Write for one or more brands, ensure clinical accuracy, stay true to the brand voice, and actively participate in meetings.
  • Develop a strategic understanding of the competitive landscape, demonstrating awareness of emerging data, changes in guidelines, and newsworthy events that could influence brand messaging/strategy.
  • Participate in client presentations when appropriate, clearly articulating how the idea achieves the communication objective.
  • Represent the agency (with oversight) during medical/regulatory reviews, providing solutions and recommendations.
  • Research therapeutic topics and adapt findings to support brand strategies.

Requirements

  • A strong portfolio that demonstrates strategic and conceptual thinking.
  • 3-4 years of relevant client or agency experience.
  • Experience in the healthcare/pharma industry is a plus.
  • Able to produce clear, concise, accurate, and well-organized copy appropriate to relevant format/medium.
  • Able to clearly and confidently present work to internal teams.
  • Able to work closely with creative and cross-functional teams to execute strategic and tactical advertising concepts that address business challenges while adhering to client’s marketing strategies.

Nice to Have

  • Experience in the healthcare/pharma industry.

Qualifications

  • 3-4 years of relevant client or agency experience.

Benefits & Perks

  • Full spectrum of group health coverage options (medical, dental, vision).
  • Generous 401k match (100% dollar-for-dollar match, up to 5% of salary contribution).
  • Variety of paid time off offerings supporting life balance and wellness.
  • Growth-oriented opportunities with training and feedback culture.

Working at WPP

We champion a culture of people that do extraordinary work. We aim to embody behaviors that build an inclusive community, bringing positivity and active listening into the workplace while empowering creative bravery. We foster a culture of real-time feedback, growth-oriented mindset, and continuous personal and professional development.

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Job Details

Posted AtJun 2, 2025
Job CategoryCopywriting
Salary60k-140k
Job TypeFull Time
Work ModeHybrid
ExperienceSenior

About WPP

Website

wpp.com

Company Size

10000+ employees

Location

New York, NY

Industry

Advertising Agencies

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