Senior Digital Content Editor

Informa

Boulder, CO

Full Time

Senior

about 1 month ago

Job Description

About the Role

This role is based in Boulder, CO Office. We're looking for a Senior Digital Content Editor to help shape smart, engaging, and data-driven content for New Hope Network (newhope.com) and Nutrition Business Journal. If you're someone who's passionate about the natural products space - think CPG brands, retailers, and investors - you'll feel right at home here. This role is a big part of our digital evolution, where your voice and strategy will help keep us the go-to source for industry insights. You'll work across teams to create content that's not just high quality, but also optimized to reach the right people - and support the growth of our premium content business along the way.

Key Responsibilities

Develop and publish optimized, high-value content for newhope.com, aligning with audience needs and organizational goals.
Conceive, report and write monthly longform articles for NBJ.
Conduct in-depth reporting and write key NBJ reports.
Collaborate with teams to develop and execute on new premium content and subscription strategies.
Analyze subscription and performance metrics to inform premium content strategies.
Track and report performance of digital content and social media, providing insights to improve strategies.
Work with NBJ managing editor to manage premium content workflows, including overseeing freelance contributors, deadlines, user-paid platforms and quality standards.
Monitor digital trends and audience behavior to identify new premium content opportunities.

Requirements

Experience in developing and publishing digital content.
Strong reporting and writing skills for longform articles and key reports.
Ability to analyze performance metrics and audience data to inform content strategies.
Experience collaborating with teams and managing content workflows.
Knowledge of digital trends and audience behavior in the media space.

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