Senior Director, BD, Advertiser (CPG)

About the Role

Key Responsibilities

• Take ownership of representing some of our most strategic relationships with The Trade Desk's largest clients in the CPG category.
• Develop and execute strategies to support clients' advertising efforts, ensuring alignment with their overarching business goals and regulatory requirements.
• Own relationships with major advertising clients across various teams including programmatic, media & insights, and key stakeholders at the line of business level.
• Provide thought leadership in shaping the media buying strategies of our clients, by aligning The Trade Desk's programmatic advertising technology with their marketing objectives.
• Partner closely with other client facing teams, including teammates on business development, client services, and technical account management, to deliver on client objectives.
• Work to understand our clients' evolving needs and identify ways The Trade Desk's platform can enhance their ad buying efficiency and precision.
• Take lead in building proactive recommendations for channel expansion efforts, and work strategically with team members to open new lines of business and markets.
• Contribute to partnership planning and road-map discussions based on client needs with senior leadership at the brand.
• Collaborate across internal stakeholders to bring to life new inventory, data partnerships, measurement, and custom solutions opportunities for our clients.
• Partner with marketing to showcase clients' work at industry events or in The Trade Desk's editorial opportunities.
• Present in client business reviews and host events with key clients and their teams.
• Build lasting internal connections across The Trade Desk to ensure comprehensive client support and seamless cross-functional collaboration.

Requirements

• A proven track record of delivering results, building relationships, and collaborating with teams on large, strategic clients.
• Experience as a consultative seller at a DSP or in online advertising, with a history of exceeding revenue expectations.
• Experience cultivating strong client relationships at brands and/or agencies.
• Strong communication and organization skills, with a strategic thinker and problem solver mindset.
• Familiarity with Salesforce, CLM, and ability to work cross-functionally with Legal, Product, Marketing, and Inventory stakeholders.
• Experience working with or for a CPG client in the online advertising space.
• Passion for owning a room and closing deals with teammates.

Nice to Have

• Experience working with/for a CPG client in the online advertising space.
• Familiarity with Salesforce, CLM, and working cross-functionally with Legal, Product, Marketing, Inventory stakeholders.

Qualifications

• Experience working with or for a CPG client in the online advertising space.

Benefits & Perks

• Comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependents.
• Retirement benefits such as a 401k plan and company match.
• Short and long-term disability coverage, basic life insurance.
• Well-being benefits, reimbursement for certain tuition expenses.
• Parental leave, sick time, vacation time (up to 120 hours first year, 160 hours thereafter), and around 13 paid holidays per year.
• Stock purchase plan at a discount, and other compensation depending on the role such as sales incentives and commissions.