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Senior Manager, Analytics

WPP

Kansas City, MO
Full Time
Senior
4 days ago

Job Description

About the Role

Gain Theory is a leading global marketing effectiveness and foresight consultancy that combines quality data, proprietary technology, and advanced analytics to help clients make better informed investment decisions that drive growth. The Senior Manager, Analytics role involves delivering data strategy, advanced analytics, modelling, and high-touch consultancy to support ambitious brands in accelerating their growth.

Key Responsibilities

  • Work across a set of clients and support Directors & Partners by taking ownership of project delivery from start to finish.
  • Deliver robust analytics outputs that meet statistical requirements and make business sense.
  • Manage a project effectively to ensure timely delivery, meet revenue targets, and maintain profit margins.
  • Lead and develop a team of analysts, providing clear, direct, and supportive feedback.
  • Build presentation materials and generate actionable insights.
  • Identify cross-sell and up-sell opportunities.
  • Develop relationships with client and agency counterparts and act as an external ambassador for Gain Theory.
  • Create marketing content, develop products & services, and support the development of Gain Theory analysts.
  • Manage data collection, oversee junior team members handling data feeds, check data accuracy, and coordinate data questions with clients.
  • Oversee data transformation, model building, validation, and signoff, ensuring high standards of quality.
  • Conduct variable testing, support media testing, and take ownership of final model selection.
  • Support client lead during results interpretation, assist in converting models into client outputs, and ensure insights are actionable and accurate.
  • Manage project timing, resource allocation, and day-to-day client relationships.
  • Lead and motivate team members, assign tasks, facilitate collaboration, and identify training needs.
  • Support business development efforts, including supporting client leads in revenue targets, creating pitch materials, and attending industry events.

Requirements

  • Ability to work within an inclusive and diverse team to deliver innovative solutions.
  • Strong interest in using data and analytics for decision-making.
  • Tenacious, hardworking, curious, and able to communicate effectively.
  • Proficiency with technology, software, and programming languages.
  • Degree demonstrating technical ability (e.g., Economics, Mathematics, Statistics).
  • Good problem-solving skills and understanding of consumer behavior.
  • Ability to work and learn quickly in a fast-paced environment.
  • Keen interest in personal learning and development.
  • Behaviors supporting company values: Be Curious, Be Positive, Act with Consideration, Make it Better.

Nice to Have

  • Experience with Bayesian and Frequentist approaches, especially in time series econometrics.
  • Experience in media testing and variable selection.
  • Experience in creating marketing content, developing products & services, or supporting analyst development.
  • Experience in client relationship management and business development.

Benefits & Perks

  • Opportunities to work with respected global brands.
  • Accelerated learning, development, and career growth through training and resources.
  • Recognition and reward programs for living company values.
  • Hybrid working arrangements.
  • Employee Resource Groups and social activities.
  • Private medical insurance.
  • Group Life assurance.
  • Market-leading family-friendly policies.
  • Generous pension plan and holiday entitlements.
  • Birthdays off and additional days off between Christmas and New Year.
  • Refer a Friend Scheme, Season Ticket Loans, Cycle to Work Scheme.
  • Robust mental health and wellbeing support.
  • Access to discounts with leading retailers and ongoing learning opportunities.

Working at WPP

Gain Theory values curiosity, positivity, consideration, and continuous improvement. The company fosters an inclusive, diverse, and respectful environment that encourages growth, recognition, and collaborative problem-solving. It emphasizes trust, open communication, and creative thinking within teams.

Apply Now

Job Details

Posted AtJun 16, 2025
SalaryCompetitive salary
Job TypeFull Time
Work ModeHybrid
ExperienceSenior

About WPP

Website

wpp.com

Company Size

10000+ employees

Location

Kansas City, MO

Industry

Advertising Agencies

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