Senior Manager, Community & Digital Engagement - (Hybrid)

About the Role

Key Responsibilities

• Develop and manage a social media content calendar across platforms including Instagram, TikTok, Facebook, X, LinkedIn, and emerging platforms.
• Create and schedule posts, stories, and reels promoting Storehouse Voices books, authors, and brand initiatives.
• Actively engage with followers by responding to comments, messages, and community discussions.
• Draft blog content for the web platform highlighting authors, book news, and cultural conversations.
• Build and moderate digital reader communities such as Facebook Groups, Discord, Goodreads, and online forums.
• Monitor and manage comments across platforms to ensure a positive and engaging reader experience.
• Develop polls, discussions, and interactive content to keep the community engaged.
• Identify and build relationships with book influencers, bloggers, and thought leaders.
• Develop and manage influencer outreach programs, providing books, promotional content, and collaboration opportunities.
• Track influencer partnerships and measure engagement and ROI.
• Collaborate with the ads team to develop digital assets like graphics, video clips, and social ads for book promotions.
• Draft basic press releases, email marketing copy, and promotional materials for campaigns.
• Track and report on engagement metrics to refine content strategy and optimize performance.

Requirements

• Social media expert with the ability to create engaging content and grow online communities.
• Strong writer and communicator capable of crafting compelling posts, blogs, and promotional copy.
• Tech-savvy marketer experienced with social scheduling tools, analytics, and influencer outreach platforms.
• Self-starter who thrives in a fast-paced, entrepreneurial environment and can manage multiple projects independently.
• Passionate about books, culture, and digital storytelling with an understanding of audience trends.
• Bachelor's degree in a related field, or equivalent professional experience and/or training.
• 7-8 years of experience in social media, digital marketing, influencer relations, or community management, preferably in publishing, media, or lifestyle brands.
• Strong knowledge of social platforms, content creation, and analytics tools.
• Experience with copywriting, blogging, and email marketing is a plus.
• Familiarity with influencer marketing, partnerships, and online engagement strategies.

Nice to Have

• Experience with copywriting, blogging, and email marketing.

Qualifications

• Bachelor's degree in a related field or equivalent professional experience.
• 7-8 years of experience in social media, digital marketing, influencer relations, or community management, preferably in publishing, media, or lifestyle brands.

Benefits & Perks

• Competitive salary range of $79,500-$85,000.
• Eligibility for annual profit award or bonus based on company results.
• Comprehensive benefits including Medical/Prescription drug insurance, Dental, Vision, Flexible Spending Accounts, Health Savings Account, Pre-Tax and Roth 401(k), Short and Long-Term Disability Insurance, Life/AD&D Insurance, Commuter Benefits, Student Loan Repayment Program, Educational Assistance, and generous paid time off.