Senior Manager - Marketing Insights

American Express

New York, NY

Full Time

Senior

80k-155k

1 day ago

Job Description

About the Role

At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career. The Senior Manager, Marketing Insights role sits within the Marketing Strategy & Insights team in the Marketing organization, focusing on fueling insight-driven marketing strategies by delivering actionable customer, prospect, and B2B marketing intelligence. This role involves shaping GCS Go-To-Market approaches through insights consultation and marketing strategy.

Key Responsibilities

Provide strategic thought leadership offering practical application of research insights into strategic decision making while navigating challenges with agility and a pragmatic approach.
Build strong cross-functional partnerships, working closely with Marketing, Product Owners, Amex Insights, and other enterprise teams.
Maintain transparency and alignment with leaders by proactively sharing insight progress, timelines, key updates, and future priorities.
Leading and collaborating with key Marketing and Insights partners to inform and shape marketing strategies, ensuring successful launch of new products and programs, such as Corporate Expense Management.
Cultivating competitive and market intelligence through close partnerships with internal colleagues and agency partners.
Empowering Marketers to address critical business questions and capitalize on emerging opportunities through expert guidance and insights.

Requirements

3+ years of experience in B2B marketing in financial services, with a working knowledge of the Middle Market business segment.
Proven track record of success driving B2B primary market research initiatives, including positioning and messaging strategies.
Demonstrated passion for data analysis and a commitment to continuous insights skills development.
Exceptional communication and storytelling skills.
Established ability to build strong relationships and influence cross-functional teams.
Strong project management skills, capable of balancing multiple high-priority initiatives flawlessly and efficiently.
Strategic thinker with the ability to interpret customer data and craft compelling narratives, leveraging data-driven insights.
Adept at navigating fast paced, changing environments and leading projects with resilience.
Strategic problem-solver who identifies and resolves complex issues, driving solutions with minimal oversight.
Positive, adaptable, and self-motivated, with a passion for high-performing environments.

Nice to Have

Bachelor's Degree preferred

Benefits & Perks

Competitive base salaries
Bonus incentives
6% Company Match on retirement savings plan
Free financial coaching and financial well-being support
Comprehensive medical, dental, vision, life insurance, and disability benefits
Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
Free and confidential counseling support through our Healthy Minds program
Career development and training opportunities

Working at American Express

American Express is an equal opportunity employer that values diversity and inclusion. The company emphasizes a culture built on innovation, shared values, leadership, and support for colleagues' well-being. It promotes flexibility through Amex Flex, offering various work arrangements to support work-life balance, and fosters a high-performing, inclusive environment where colleagues' voices and ideas matter.

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