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Senior Manager of Social & Influencer Strategy, Digital, Ruder Finn

Ruder Finn

New York, NY
Full Time
Senior
75k-100k
27 days ago

Job Description

About the Role

Ruder Finn is seeking an experienced Senior Manager of Social & Influencer Strategy to join our growing Digital practice. In this role, the Senior Manager will be responsible for developing comprehensive strategies focused on issues and policy leveraging online strategies to promote awareness, influence public opinion, and drive engagement around social, political, or legislative matters. This Senior Manager will also be responsible for building and guiding social strategies, leading campaign content creation, and overseeing the execution of strategic digital initiatives across diverse industries. The ideal candidate will possess a strong digital skill set and expertise in driving public affairs, crisis communications, and reputation management across various social platforms. This position is well-suited for a digital forward communications professional who excels in high-pressure environments, values public service, and demonstrates a passion for managing dynamic issues with strategic clarity. As a Senior Manager, you will have direct contact with clients, partners, and other practice groups across the country and globally. This role offers growth opportunities to apply creativity and skills in key areas.

Key Responsibilities

  • Strategically plan and manage social media platforms with a focus on crisis communication, integrating both paid and organic tactics supported by data-driven insights for public affairs and high-stakes issues
  • Lead content innovation and strategy, ensuring alignment between crisis communications and social media integration while exploring new opportunities in digital tools and technologies
  • Serve as a key contact for clients, acting as strategic support for crisis communication and reputation management initiatives, and addressing client concerns with thoughtful, timely solutions
  • Support in the operational performance of accounts, ensuring high-quality deliverables, adherence to deadlines, and budget optimization
  • Deliver superior client service by aligning digital objectives with senior management direction, providing clear updates on project timelines, and ensuring seamless coordination across internal teams and external stakeholders
  • Mentor and develop junior team members, fostering expertise in digital crisis communication, reputation management, and cutting-edge campaign strategies
  • Collaborate with cross-functional teams to ensure cohesive execution across all digital channels and platforms
  • Review and analyze campaign performance reports to provide actionable insights for enhancement of client reputation and strategic improvements
  • Partner with external vendors to strengthen the delivery of high-impact crisis communication strategies and digital reputation management

Requirements

  • A minimum of 4+ years working in the digital space with experience in public affairs
  • Bachelor's degree in communications, public relations, marketing, or a related field preferred
  • Strong passion for digital and social media marketing, with the ability to leverage emerging industry trends to coordinate digital campaigns
  • Expertise in paid media and organic strategy, as well as social listening, marketing, data analysis, and insights reporting
  • Strong organizational skills with the ability to work across multiple high-profile and high-budget programs in a fast-paced, changing environment
  • Ability to multitask and operate with flexibility in a fast-paced environment to meet tight deadlines
  • Proven experience managing and coaching a team
  • Proficiency in Spanish, both spoken and written, is highly desirable

Nice to Have

  • Proficiency in Spanish, both spoken and written

Qualifications

  • Bachelor's degree in communications, public relations, marketing, or a related field (preferred)

Benefits & Perks

  • Base salary with eligibility for an annual discretionary bonus
  • Health, Dental, Vision insurance, and company-paid Life Insurance
  • Flexible Spending Account and 401(k) (match) plan
  • Monthly allowance for cell phone, office equipment, etc.
  • Generous PTO policy with paid maternity/paternity leave
  • Transit benefits
  • Professional learning and development opportunities

Working at Ruder Finn

Ruder Finn provides equal employment opportunities to all employees and applicants without regard to race, color, religion, sex, pregnancy, national origin, age, disability, marital status, sexual orientation, gender identity, gender expression, genetic information, military and veteran status, and any other characteristic protected by law. The company values diversity and inclusion, believing it is critical to success as a global organization. Ruder Finn seeks to recruit, develop, and retain talented individuals from diverse candidate pools.

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Job Details

Posted AtMay 24, 2025
Job CategorySocial Media
Salary75k-100k
Job TypeFull Time
ExperienceSenior

About Ruder Finn

Website

ruderfinn.com

Company Size

501-1000 employees

Location

New York, NY

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