Senior Product Manager, SEO

Wayfair

Boston, MA

Full Time

Senior

161k-173k

about 1 month ago

Job Description

About the Role

The Growth & Discovery Product team at Wayfair is looking for an experienced Product Manager to lead and build out our SEO product suite. SEO (along with Gen AI Search) is a key investment area for Wayfair and our team is a part of the Growth and Advertising group that reaches over 500 million consumers in our mission to help everyone anywhere create their feeling of home. The ideal candidate will have good knowledge of Search Engine Optimization (SEO). They will own the roadmap and execution around Wayfair's platform that manages the planning, execution, and experimentation to optimize our SEO and Agentic Search performance. They will collaborate with cross-functional teams in an Agile environment to deliver successful product launches and drive strategic goals.

Key Responsibilities

Set the product vision for the SEO team, including strategic goal setting, experimentation, and scaling, in partnership with SEO Managers, Engineering, and Science leaders.
Identify product suite capabilities that will provide a competitive advantage in the SEO and Gen AI search space.
Use agile processes and leverage a dedicated engineering and ML team to translate the product vision into well-sequenced, de-risked roadmaps, and manage execution.
Influence partner teams across Storefront and Merchandizing to drive success.
Define product requirements and ensure timely and smooth cross-functional execution.
Develop and monitor OKRs for key product initiatives and ensure stakeholder alignment.

Requirements

6+ years in product management within an Agile environment, with experience across the full lifecycle from concept to launch.
3+ years of experience building products in the SEO space or owning the Storefront/Website (Product detail, Search or Browse pages) for a large eCommerce website with SEO exposure.
Sufficient technical literacy to understand product underpinnings and communicate effectively with engineers and data scientists.
Strong quantitative reasoning skills and ability to analyze data and KPIs proactively.
Ability to leverage GenAI tools effectively in product management.
Excellent communication and stakeholder management skills.

Nice to Have

Experience with GenAI tools in a product management context.
Experience working on large-scale eCommerce platforms.

Qualifications

Educational background is not explicitly specified, but extensive experience in product management and SEO is required.

Benefits & Perks

Time Off: Paid Holidays, Paid Time Off (PTO).
Health & Wellness: Full Health Benefits (Medical, Dental, Vision, HSA/FSA), Life Insurance, Disability Protection.
Global Wellbeing: Gym/Fitness discounts, Mental Health Support.
Financial Growth & Security: 401K Matching, Tuition Reimbursement, Financial Health Education.
Family Support: Family Planning Support, Parental Leave, Global Surrogacy & Adoption Policy.
Professional Development & Recognition: Rewards & Recognition, Global Employee Anniversary Awards, Paid Volunteer Work.
Unique Perks: Employee Discount, U.S. Bluebikes Membership, Global Pod Outings.
Work/Life Balance: Supportive and flexible work environment.

Working at Wayfair

Wayfair values diversity, innovation, and continuous learning. They foster a community of risk-takers and trailblazers who celebrate differences and believe that diverse perspectives strengthen the organization. The company emphasizes collective voices, inclusivity, and building a better Wayfair and world for all. They are committed to equal opportunity employment and prioritize a supportive, flexible work environment that encourages work-life balance.

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