Senior Product Manager, WATCHMAN US Marketing Downstream Imaging

About the Role

Key Responsibilities

• Utilize research, data, and analytics about the market and the product to inform product and commercial strategies
• Identify key market access barriers and work with cross-functional partners on solutions to improve adoption and speed to market
• Facilitate successful account launches and track key launch metrics
• Communicate launch progress, updates, and key information to leadership and the sales team
• Develop segmentation, positioning, and messaging to more effectively communicate value to key stakeholders
• Build promotional campaigns and customer engagement initiatives alongside marketing and medical education partners
• Build relationships and drive alignment with key cross-functional and cross-divisional partners
• Collaborate and align with marketing team counterparts and cross-functional team members to ensure a coordinated plan to deliver overall revenue and profit objectives, as well as product forecasting
• Develop a robust understanding of the WATCHMAN portfolio, LAAC procedure, and relevant clinical evidence to present to customers at tradeshows and in-person visits
• Engage key customers through in-person visits, focus groups, and other needed services
• Support WATCHMAN marketing and other functions with annual planning & budgeting

Requirements

• Undergraduate degree (BS/BA)
• 5+ years of relevant experience in product management, sales, and/or consulting
• Proficiency with MS Excel and MS PowerPoint
• Ability to travel up to 20% time

Nice to Have

• Masters of Business Administration (MBA) degree
• Strong leadership skills and the ability to articulate a launch plan and influence key stakeholders and organizational leaders
• Prior experience launching medical device or Imaging products
• Strong communication & execution skills with the ability to take initiative
• Entrepreneurial spirit that can be flexible and operate independently with little direction
• Experience building relationships with key customers and business stakeholders
• A natural curiosity and a tendency to seek understanding and surface insights
• Ability to challenge the status quo, think differently, and good instincts to predict future customer needs
• Demonstrated success leading in a team environment, ability to create an atmosphere of enthusiasm, commitment, and trust
• Ability to work in a fast-paced environment as an individual contributor and effectively in a team-based environment while managing multiple priorities

Qualifications

• Educational background including a BS/BA degree; MBA preferred
• Relevant experience in product management, sales, or consulting

Benefits & Perks

• Anticipated compensation ranging from $99,100 to $188,300, commensurate with experience
• Core and optional employee benefits (details at www.bscbenefitsconnect.com)
• Relocation assistance available