Senior Product Marketing Manager- Aseptic Filling

Cytiva

Marlborough, MA

Full Time

Senior

110k-140k

20 days ago

Job Description

About the Role

The Senior Product Marketing Manager - Aseptic Filling at Cytiva is responsible for developing and executing targeted marketing growth strategies for a ~$50M business. Cytiva, a Danaher operating company, works at the forefront of providing solutions to transform human health, supporting activities from biological research to developing vaccines, medicines, and cell and gene therapies. The role involves working on challenges that matter with a culture of belonging, continuous improvement, and innovation, with opportunities for leadership within the organization.

Key Responsibilities

Develop product value propositions, messaging frameworks, and GTM plans aligned with both corporate and Business unit directives.
Support new product introductions by leading launch planning and readiness.
Translate customer insights and product capabilities into compelling messaging.
Collaborate with segment and commercial teams to align product strategy with market needs.
Interface with segment marketing to develop campaigns tailored to portfolio success.
Enable sales with key content, tools, and training.
Monitor product performance, adoption, and competitive dynamics.
Be accountable for product portfolio orders achievement (in partnership with Sales).
Own and optimize the marketing funnel metrics (MQLs, SQLs, funnel additions).
Lead problem solving to improve funnel health and marketing-driven conversion.

Requirements

Bachelor's degree in Life Sciences, business, or a related field (MBA preferred).
8+ years' experience in marketing, product management, sales, marketing communications, or B2B markets.
Demonstrated ability to develop messaging and positioning strategies.
Proven experience executing go-to-market plans.
Strong collaboration skills with cross-functional stakeholders.
Excellent communication and content development skills.
Experience launching new products in a global business environment.
Ability to travel globally up to 25% for external customer-facing meetings and internal workshops.

Nice to Have

Previous experience in Danaher Business Tools (DBS): Transformative Marketing, Launch Excellence, Strategic Segmentation, and PSPs.

Qualifications

Educational background in Life Sciences, business, or related fields (MBA preferred).

Benefits & Perks

Comprehensive package of benefits including paid time off, medical/dental/vision insurance, and 401(k).
Role is eligible for bonus/incentive pay.
Salary range of $110,000-$140,000 CAD, subject to future modification.

Working at Cytiva

At Cytiva, employees thrive in a culture of belonging where their unique viewpoints matter. The company emphasizes continuous improvement, innovation, and making a tangible impact in life sciences and healthcare. Cytiva values diversity, inclusion, and providing reasonable accommodations to support all associates.

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