Social Media Coordinator

About the Role

Key Responsibilities

• Write copy for regular (weekly, monthly) social media posts for social media platforms.
• Create and curate social media content based on appropriate positioning and posture of USCG portfolios and programs.
• Update social media content library, including developing content based on planned editorial calendar.
• Coordinate graphic creation with designer to complete visual needs and deliver on deadline.
• Work with creative team to implement paid social media advertising campaigns.
• Manage a regular response cadence to respond to customer comments on social media platforms.
• Identify opportunities to optimize social strategies to improve performance.
• Schedule social media content in third-party software, managing distribution timelines and following up for completion.
• Collaborate closely with team and client points of contact to validate all responses for appropriateness and timeliness.
• Onboard and maintain client social accounts.
• Keep up with social media trends.
• Review social content for grammar, spelling, and correct information.
• Implement changes based on client and team feedback.
• Contribute to creative content development processes where required.

Requirements

• A Bachelor's degree in business, communications, media, or related field.
• At least four (4) years of relevant experience, or at least two (2) years of experience with a Master's degree or higher in business, communications, media, or related field.
• Understanding and experience with closed captioning and Section 508 accessibility to ensure all social media posts are accessible to people with disabilities.
• Ability to obtain and maintain a Public Trust.

Nice to Have

• Experience with social media content management and scheduling software.
• Knowledge of social media trends and best practices.
• Experience working with creative teams on visual content creation.

Qualifications

• Bachelor's degree in business, communications, media, or related field.
• Relevant experience of at least 2-4 years depending on education level.

Benefits & Perks

• Medical, dental, and vision insurance.
• 401(k) program with employer match.
• Paid vacation and sick leave.
• Employer-paid basic life and AD&D insurance.
• Employee Assistance Program.
• Flexible work environment.
• Voluntary benefits including critical illness coverage, accident insurance, identity theft coverage, pet insurance, and more.