Specialist, Local Investment

Publicis Groupe

New York, NY

Full Time

Mid Level

60k-91k

4 days ago

Job Description

About the Role

Ignite your career as a Local Media Specialist in the Publicis Media Exchange! As an experienced Media Investment Professional, you already know that Local Media is dynamic, and more crucial than ever, providing clients with market-specific strategies that maximize results while reducing waste. Publicis Media Exchange has re-imagined Local Media bringing together our Collective, Spark, Starcom, Infinite Roar and Zenith agency brands. Join our team and use your passion for Sports and Sponsorships across Local Video and Audio. Become part of a team that provides one of the most exciting functions in The Publicis Media Exchange! The specialist role brings deep expertise to evaluate sports, specials and live events. This role is constantly in tune to the evolving measurement methodologies and provides the foundational data critical to company and client success.

Key Responsibilities

Stay on top of Local Sports, Specials and Live Event Media
Analyze and provide POV's on sponsorships across multiple clients
Work with Data Analytics team to evaluate recommendations of Event Programming
Learn how to manage timelines successfully and ensure key performance metrics are achieved
Become an expert on the leading local buying platforms and tools
Become an expert on local Sports and Specials nuances

Requirements

3-5 years of experience in Local Video and Audio Investment and specific television and radio knowledge
Approachable, collaborative, responsible, and accountable
Sharp attention to detail and ability to stay organized in a fast-paced environment
Proficient knowledge of Excel and experience with OX, and Prisma media platforms
Strong understanding of local media measurement (Nielsen and Comscore)

Nice to Have

Experience with local media measurement tools such as Nielsen and Comscore
Knowledge of local buying platforms and tools

Qualifications

3-5 years of experience in Local Video and Audio Investment
Specific television and radio knowledge

Benefits & Perks

Medical coverage, dental, vision, disability, 401K, as well as parental and family care leave
Family forming assistance, tuition reimbursement, and flexible time off
Participation in freelancer/temporary employee medical plan and 401(k) after eligibility

Working at Publicis Groupe

Our Publicis Groupe motto “Viva La Différence” means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

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