Sr. Manager - Digital Marketing

Microchip Technology

Chandler, AZ

Full Time

Senior

about 1 month ago

Job Description

About the Role

Microchip Technology is seeking a Sr. Manager, Digital Marketing, to lead the Marketing Communications Content team. The company is a global organization with a culture that supports growth, diversity, innovation, and employee development. The role involves managing digital content strategies, overseeing content standards, and collaborating across teams to ensure effective marketing communication aligned with company values and goals.

Key Responsibilities

Develop and implement a global digital content strategy aligned with business goals and marketing campaigns
Manage the Marketing Communications Content team, overseeing daily activities and assigning projects and tasks
Mentor team members, perform performance reviews, and support their career development
Collaborate with the Web team to implement website initiatives and improvements
Oversee website navigation structure and creation of new areas as necessary
Ensure content complies with editing, writing, trademarking standards, legal requirements, and SEO goals
Train and support the Content team to enforce standards and best practices
Provide training for new team members and marketers from various business units
Act as liaison between marketing teams and Legal regarding trademark questions
Support website content management system, including training and guidance for users
Review and edit marketing emails, video scripts, and website content to optimize engagement
Collaborate with promotions, public relations, web, and multimedia teams to ensure consistent branding and support product launches

Requirements

Bachelor's or master's degree in Communications, Marketing Communications, or Public Relations
Minimum of 12-15 years of relevant experience with at least 4-5 years in a managerial role
Experience in writing and editing corporate and product content, with technical marketing content as a plus
Knowledge of website marketing and management principles
Proficiency in Microsoft Office 365 (Word, Excel, PowerPoint, SharePoint, Teams) and Adobe Acrobat DC
Familiarity with Adobe Experience Manager or similar GUI-based content management systems (preferred)
Strong leadership skills and ability to manage team members in multiple locations
Excellent English writing, editing, and proofreading skills with understanding of AP Style and trademarking rules
Effective communication, advising, and influencing skills with stakeholders
Highly organized and detail-oriented with the ability to manage multiple projects simultaneously

Nice to Have

Familiarity with Adobe Experience Manager or similar GUI-based content management systems

Qualifications

Bachelor's or master's degree in Communications, Marketing Communications, or Public Relations
12-15 years of relevant experience with managerial experience

Benefits & Perks

Not explicitly specified in the description

Working at Microchip Technology

Microchip Technology fosters a culture of trust, empowerment, respect, diversity, and communication. The company supports employee growth through leadership programs, values-based decision making, and a strong sense of community. It encourages challenging the status quo and empowering innovation, with a focus on diversity and workplace excellence.

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