Sr Product Marketing Manager - Remote

About the Role

Key Responsibilities

• Produce content (presentations, blogs, infographics, videos, case studies, white papers) that elevates our thought leadership position, enables meaningful customer conversations and supports commercial activities
• Support selling and client relationship-building efforts through ongoing and timely communications and delivery of evolving product positioning, updated sales tools and market/competitive analyses
• Work closely with the product and sales teams to understand buyer needs and pain points and the sales cycle
• Work with marketing team partners to plan and execute demand generation and market awareness campaigns
• Assess competitive intelligence to aid strategic decision making, development of key messaging/positioning and expand understanding of the evolving market landscape
• Evaluate and help coordinate event and speaking engagement opportunities and work with subject matter experts to develop presentations and collateral to be used at events

Requirements

• 5+ years of product marketing experience, which must include developing key product messaging and positioning, managing complex go-to-market projects, and executing product launch plans
• 2+ years of experience with Payment Integrity
• Proven solid writing skills, including long-form content such as blogs and whitepapers
• Proven working knowledge of the U.S. healthcare industry
• Proficient skills in Microsoft Office (Word, PowerPoint, Excel)
• Ability to lead distributed project teams including influencing and collaborating with others, managing and prioritizing competing demands, reacting to change and managing expectations and commitments appropriately
• Proven ability to be flexible and work with ambiguity
• Willingness to travel as needed

Nice to Have

• Experience marketing healthcare technology and services
• Experience marketing to health plan/insurance organizations
• Experience within a complex, highly matrixed organization

Qualifications

• Educational background is not explicitly specified but implied experience levels
• Experience managing complex go-to-market projects and product launches

Benefits & Perks

• A comprehensive benefits package
• Incentive and recognition programs
• Equity stock purchase and 401k contribution
• Salary range from $89,900 to $160,600 annually
• All benefits are subject to eligibility requirements