Sr Product Marketing Manager - Remote

UnitedHealth Group

Pittsburgh, PA

Full Time

Senior

90k-161k

6 days ago

Job Description

About the Role

Optum is a global organization that delivers care, aided by technology to help millions of people live healthier lives. The work you do with our team will directly improve health outcomes by connecting people with the care, pharmacy benefits, data and resources they need to feel their best. Here, you will find a culture guided by inclusion, talented peers, comprehensive benefits and career development opportunities. Come make an impact on the communities we serve as you help us advance health optimization on a global scale. Join us to start **Caring. Connecting. Growing together.** As a Sr Product Marketing Manager, you will be responsible for developing strategies, market and customer insights and tactical plans to support new product launches as well as thought leadership content and go-to-market materials for the existing portfolio.

Key Responsibilities

Produce content (presentations, blogs, infographics, videos, case studies, white papers) that elevates our thought leadership position, enables meaningful customer conversations and supports commercial activities
Support selling and client relationship-building efforts through ongoing and timely communications and delivery of evolving product positioning, updated sales tools and market/competitive analyses
Work closely with the product and sales teams to understand buyer needs and pain points and the sales cycle
Work with marketing team partners to plan and execute demand generation and market awareness campaigns
Assess competitive intelligence to aid strategic decision making, development of key messaging/positioning and expand understanding of the evolving market landscape
Evaluate and help coordinate event and speaking engagement opportunities and work with subject matter experts to develop presentations and collateral to be used at events

Requirements

5+ years of product marketing experience, which must include developing key product messaging and positioning, managing complex go-to-market projects, and executing product launch plans
2+ years of experience with Payment Integrity
Proven solid writing skills, including long-form content such as blogs and whitepapers
Proven working knowledge of the U.S. healthcare industry
Proficient skills in Microsoft Office (Word, PowerPoint, Excel)
Ability to lead distributed project teams including influencing and collaborating with others, managing and prioritizing competing demands, reacting to change and managing expectations and commitments appropriately
Proven ability to be flexible and work with ambiguity
Willingness to travel as needed

Nice to Have

Experience marketing healthcare technology and services
Experience marketing to health plan/insurance organizations
Experience within a complex, highly matrixed organization

Qualifications

Educational background is not explicitly specified but implied experience in product marketing and healthcare industry

Benefits & Perks

Comprehensive benefits package
Incentive and recognition programs
Equity stock purchase
401k contribution
Salary range from $89,900 to $160,600 annually
Remote work flexibility

Working at UnitedHealth Group

Optum's culture is guided by inclusion, talented peers, and a focus on career development. The organization is committed to mitigating its impact on the environment and delivering equitable care that addresses health disparities and improves health outcomes. It values diversity and equal employment opportunity.

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