Sr. Web & SEO Manager

About the Role

Key Responsibilities

• Develop and execute a comprehensive, global web roadmap to support business goals, customer acquisition, and regional relevance
• Oversee and manage the corporate website and open-source web properties (EJBCA.org, BouncyCastle.org, SignServer.org), with a focus on content strategy, SEO performance, and user experience
• Lead website projects from planning through launch, collaborating with design, content, product marketing, and web development agency
• Own website analytics and reporting using Google Analytics, Google Search Console, Google Tag Manager and SEMrush; translate insights into actionable optimization strategies
• Partner with our content team and outside agencies on SEO strategy and execution, providing keyword research, on-page/off-page optimization, and performance monitoring
• Plan and execute A/B testing and personalization initiatives to improve user experience and conversions
• Manage relationships and deliverables with web development, analytics and SEO agencies, ensuring projects are on time, on brand, and within scope
• Drive the website localization and translation strategy to ensure effectiveness across multilingual regions
• Collaborate cross-functionally with marketing, product, security, content, and design teams to support campaigns, product launches, and events
• Coordinate with internal stakeholders in marketing ops, security, and compliance to ensure the website remains integrated, compliant, and up to date
• Monitor web performance, accessibility, and UX best practices to continuously improve digital experiences
• Stay current with digital trends and identify new opportunities to improve site effectiveness and innovation

Requirements

• Bachelor's degree in Marketing, Digital Media, Web Development, or related field
• 7+ years of experience in web strategy or digital marketing
• Proven experience managing SEO programs and using web analytics tools (e.g., GA4, SEMrush, GSC, GTM)
• Strong project management skills, with experience leading complex web initiatives and managing external agencies
• Comfortable working in WordPress and managing website updates, even if technical development is handled by an agency
• Familiarity with translation workflows, localization platforms, or multilingual website strategies
• Deep understanding of CRO, UI/UX, web accessibility, and performance optimization
• Excellent analytical, problem-solving, and communication skills
• Proven ability to collaborate with global stakeholders and cross-functional teams

Nice to Have

• Experience in B2B SaaS or cybersecurity industries
• Experience managing multilingual or localized websites
• Familiarity with conversion optimization, A/B testing platforms, or marketing automation tools
• Track record of successfully leading website transformations or redesigns

Benefits & Perks

• Salary will be commensurate with experience
• Parental leave
• Comprehensive benefit coverage globally
• Generous paid parental leave globally
• Competitive time off globally
• Second Fridays (company-wide day off on the second Friday of every month, subject to change)
• Wellbeing resources, wellness allowance, mindfulness app free membership, Wellness Wednesdays
• Global Volunteer Day, company non-profit matching, and 3 volunteer days off
• Monthly Talent development and Cross Functional meetings
• Regular All Hands meetings and group gatherings