Strategic Insights Director, Digital Market Intelligence and VoC Insights - Remote

About the Role

Key Responsibilities

• Develop relationships with internal stakeholders and build partnerships to execute research plans that effectively address the needs of the Consumer Experience & Digital Product team at Optum.
• Lead digital competitive intelligence capability, working with business partners to address needs, and bringing new actionable insights in a timely manner.
• Develop a process for monitoring market developments and consumer trends utilizing secondary research and cross-industry benchmarks to keep stakeholders regularly informed.
• Collaborate effectively with senior management, executive leadership, digital leaders, business leaders, analytics, Strategic Insights teams, and external research partners.
• Conduct custom market research projects using both primary and secondary research.
• Have in-depth knowledge of the market trends and key competitors relevant to Optum and UnitedHealth Group digital solutions.
• Craft and lead enterprise competitive insights work that drives digital strategy for Optum.
• Partner with internal business partners to identify insight needs and provide research consultation.
• Be an effective storyteller to influence and impact senior executive decision-making.
• Lead enhancement and expansion of digital insights collection capabilities and best practices.
• Lead the design, analysis, and communication of findings for digital experience-based surveys (with emphasis on Task Completion and NPS).
• Synthesize findings from various research sources to deliver actionable insights and communicate findings to drive organizational change.
• Engage with the Consumer Experience & Digital Product team to review market, VoC trends and strategize improvements.
• Present customer stories to wide audiences with a focus on actionable recommendations.
• Manage multiple projects, deliverables, and deadlines in a fast-paced environment while ensuring accurate and digestible reporting.
• Contribute to the success of the Strategic Insights team as a collaborative team member.

Requirements

• 8+ years leading market intelligence & consumer insights.
• 8+ years proficiency in Microsoft Office Suite (Word, PowerPoint, and Excel).
• 6+ years leading digital competitive and VoC insights.
• Experience blending behavioral and perceptional information in digital space.
• Proven ability to develop and execute digital competitive and experience measurement strategy.
• Proven ability to drive cross-functional efforts through insights and relationship development.
• Strong problem-solving skills and self-starter attitude.

Nice to Have

• Experience working in a healthcare and/or financial environment.
• NPS experience.

Qualifications

• No specific formal educational qualifications specified.

Benefits & Perks

• Comprehensive benefits package.
• Incentive and recognition programs.
• Equity stock purchase.
• 401k contribution.