Supervisor, Paid Search & Social

About the Role

Key Responsibilities

• Develop strategic recommendations based on media plan and marketing editorial calendar
• Maintain comprehensive paid social media and paid search strategies that align with brand strategy
• Ensure integration and coordination between various communications programs
• Direct marketing and media analyses to support recommendations
• Seek, investigate and actively pursue innovative communications opportunities
• Supervise and monitor implementation of all search and social media programs
• Compile long-term paid search and social media strategies and roadmaps
• Serve as the key contact for clients, ensuring prompt and clear responses to questions and requests
• Oversee long-term partnerships with media and social media companies
• Optimize content calendars and search and social plans to produce rigorous and clean data
• Identify KPIs for ongoing and campaign initiatives, analyze findings, and apply learnings for future initiatives
• Work closely with specialists to maintain timeliness and accuracy of client reporting
• Derive insights and recommendations from campaign data
• Manage client relationships to effectively sell ideas and contribute to positive agency evaluations
• Check for accuracy, timeliness, and quality of all media group outputs
• Keep the integrated media team updated on account project statuses
• Provide clients with strategic points-of-view

Requirements

• Bachelor's degree with demonstrated experience in PAID social media strategies and execution
• A minimum of 4 years of paid search and social experience
• Experience working at an agency and/or entertainment/studio background experience or related industry a plus
• Deep knowledge of ad products and buying mechanisms of major search and social platforms
• Direct experience with platforms such as Google AdWords, Google Analytics, DoubleClick Search, Facebook Power Editor, Twitter Ads
• Experience managing teams both internally and on the client side
• Proficiency in Microsoft Office, especially PowerPoint and Excel
• Demonstrated ability to articulate and communicate clearly in meetings
• Excellent written and verbal communication skills
• Ability to be agile and adaptable within a quick turnaround environment
• Proactive problem-solving and critical thinking skills
• Ability to convey complex ideas clearly and concisely

Nice to Have

• HTML and CSS knowledge

Qualifications

• Bachelor's degree in a relevant field
• Minimum of 4 years of paid search and social media experience

Benefits & Perks

• Health insurance
• Vision insurance
• Dental insurance
• 401(k)
• Healthcare Flexible Spending Account
• Dependent Care Flexible Spending Account
• Vacation days
• Sick days
• Personal days
• Paid parental leave
• Paid medical leave
• STD/LTD insurance benefits